PPC Manager, Urgent Care (Remote, Dallas)

Blacksmith Agency LLC; Dallas (TX); Remote; USD 70,000 - 110,000; Full time

Job summary

Blacksmith Agency is an AI-first digital agency seeking a PPC Manager for Urgent Care clients. You’ll own paid media strategy and execution across Google Ads, Meta, LinkedIn and Microsoft Ads, including budget calls, bidding decisions and testing.

You’ll communicate the story behind the numbers on client calls and drive 90-day roadmaps. In this remote-friendly role, you’ll work with US-based clients on multi-location urgent care accounts, optimize campaigns, track conversions with GA4/GTMs, and

Qualifications

• 3+ years hands-on in Google Ads and Meta campaigns.
• Proven ROAS/CPA/pipeline improvements with client walkthroughs.
• Agency experience across multiple clients.
• Clear spoken English with US clients on live calls.
• Paid media for multi-location or healthcare-like clients is a plus.

Responsibilities

• Own paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for accounts.
• Budget allocation, bidding, targeting and creative testing; know when to kill a campaign.
• Conversion tracking and attribution using GA4, Tag Manager and platform pixels.
• The 90 day and quarterly roadmap for each client; explain the numbers.
• Account growth: retention, upsell and long-term relationship management.

Skills

Google Ads

Meta Ads

English (US)

Tools

GA4

Google Tag Manager

Pixels

Job description

Blacksmith Agency

• Marketing
• Full time
• Remote (Canada, South Africa or USA)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As PPC Manager, Urgent Care you own paid media for a book of urgent care clients (urgent care groups running many sites): the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• Paid media for urgent care or similar multi-location businesses is a strong plus.