PPC Manager, Roofing (Remote, San Diego)

Blacksmith Agency LLC; California; Remoto; USD 70.000 - 110.000; Tempo integral

Resumo da vaga

Blacksmith Agency is an AI-first digital agency seeking a PPC Manager for Roofing, handling paid media for roofing clients across multiple markets. You own strategy, budgets, roadmaps, and narrative on client calls, acting as the strategic voice.

This is a remote role targeting US, Canada, Latin America, and South Africa. You will manage campaigns on Google Ads, Meta, LinkedIn, and Microsoft Ads, optimize ROAS/CPA, and drive long-term client growth.

Qualificações

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.

Responsabilidades

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

Conhecimentos

Clear spoken English

Agency experience

ROAS optimization

CPA optimization

Ferramentas

GA4

Tag Manager

Google Ads

Meta Ads

Microsoft Ads

LinkedIn Ads

Descrição da vaga

Remote (USA, Canada, Latin America or South Africa)

Blacksmith Agency

• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As PPC Manager, Roofing you own paid media for a book of roofing clients (roofing contractors operating across several markets): the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• Paid media for roofing or similar multi-location businesses is a strong plus.