Pilates Studio Manager - Reforming Foundations Rochester
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Job summary
Reforming Foundations Pilates & Wellness in Royal Oak, MI is seeking a proactive Studio Manager to lead daily operations, elevate the client experience, and drive sustainable growth across multiple studio locations. This role blends business acumen with wellness passion to build a strong, collaborative team and deliver a premium member experience.
You will oversee operations, staffing, scheduling, client relations, and revenue initiatives, while maintaining brand standards.
Qualifications
- Minimum two years of management experience in fitness, wellness, hospitality, or related client-focused industry.
- Strong leadership, accountability, and operational mindset to grow memberships and revenue.
- Proven ability to recruit, train, coach, and develop a high-performing team.
- Excellent communication, relationship-building, and client-service orientation.
Responsibilities
- Oversee daily operations across studio locations, maintaining high cleanliness, organization, and service standards.
- Lead and coach the client experience team and support staff.
- Coordinate instructor availability, scheduling, time-off requests, and coverage.
- Maintain a visible leadership presence at each location, ~two days per week per site.
- Oversee equipment, supplies, inventory, and facility projects.
- Develop efficient processes to improve accountability and consistency.
- Identify and solve operational challenges and communicate risks and opportunities.
Skills
Tools
Job description
Studio Manager | Operations, Growth & Client Experience
Lead the Experience. Inspire the Team. Grow the Business.
At Reforming Foundations Pilates & Wellness, we believe Pilates is more than movement—it's about building strength, confidence, connection, and a community where people feel empowered to become their best selves.
We are seeking an energetic, business-minded, and results-driven Studio Manager to lead daily operations, inspire our team, elevate the client experience, and drive continued growth across our studio locations.
This is an exciting opportunity for a natural leader who is passionate about wellness and understands what it takes to build a successful business.
Our ideal candidate combines exceptional people skills with a strong operational and financial mindset. We want someone who takes initiative, leads with confidence, embraces accountability, and knows how to turn opportunities into measurable results.
This isn't just about managing a Pilates studio. It's about taking ownership of its success.
You will be responsible for creating an exceptional studio environment where operations run smoothly, employees feel supported, and clients receive a consistent, premium experience.
- Oversee daily operations across studio locations, maintaining exceptional standards for cleanliness, organization, professionalism, and client service.
- Lead, coach, and manage the client experience team and cleaning staff.
- Coordinate instructor availability, scheduling, time-off requests, and coverage to ensure efficient studio operations.
- Maintain an active leadership presence at each studio, including approximately two days per week at each designated location.
- Oversee equipment maintenance, supplies, inventory, and facility improvement projects.
- Develop and improve operational processes that increase efficiency, accountability, and consistency.
- Identify operational challenges and implement solutions proactively.
- Communicate business opportunities, operational risks, and recommendations to leadership.
You will play a key role in growing the Reforming Foundations community while ensuring the long-term financial success of our studios.
- Develop and execute strategies to increase memberships, recurring revenue, and overall studio profitability.
- Drive new membership sales through introductory offers, consultations, tours, and personalized follow-up.
- Lead initiatives to convert prospective clients and trial participants into long-term members.
- Identify opportunities to increase revenue through membership upgrades, private sessions, workshops, retail sales, and speciality programs.
- Implement promotional campaigns, referral programs, and targeted marketing initiatives.
- Partner with leadership on membership reactivation and win-back campaigns.
- Evaluate class attendance and utilization to maximize studio capacity and revenue opportunities.
- Establish sales goals, monitor results, and coach the client experience team to improve performance.
- Target 10–15% membership growth over a six-month period.
- Maintain a 40–50% introductory offer-to-membership conversion rate.
- Demonstrate consistent month-over-month progress toward revenue and membership goals.
- Identify opportunities to increase revenue per member through additional services and offerings.
We believe an exceptional client experience is the foundation of a thriving Pilates community.
- Create a welcoming, supportive, and engaging atmosphere where every client feels valued.
- Build meaningful relationships with members and foster a strong sense of community.
- Address client inquiries, concerns, and feedback with professionalism, empathy, and efficiency.
- Develop personalized follow-up strategies to strengthen member relationships.
- Monitor expiring memberships, attendance patterns, and cancellation trends to proactively improve retention.
- Coordinate client appreciation events, workshops, wellness experiences, and community initiatives.
- Build partnerships with local businesses, healthcare providers, and community organizations to increase awareness and referrals.
- Oversee social media engagement and ensure consistent brand messaging across platforms.
- Maintain a monthly membership retention rate of 90% or greater.
- Implement proactive outreach strategies for members at risk of cancellation.
- Monitor client satisfaction and address concerns promptly.
- Support consistent growth in referrals, positive reviews, and community engagement.
Great studios are built by great teams. You will be responsible for creating a culture of professionalism, accountability, collaboration, and continuous improvement.
- Lead by example and establish clear expectations for performance and client service.
- Support employee recruiting, onboarding, training, and professional development.
- Conduct regular team meetings, performance evaluations, and coaching sessions.
- Foster positive relationships between instructors, client experience staff, and leadership.
- Address performance concerns and operational challenges promptly and professionally.
- Encourage teamwork, communication, and shared accountability.
- Recognize employee achievements and support continued professional growth.
- Conduct weekly team check-ins and monthly performance reviews.
- Maintain consistent staffing coverage and minimize preventable scheduling disruptions.
- Establish clear individual performance expectations and accountability.
- Support a positive work environment that encourages employee engagement and retention.
We are looking for a manager who understands that a successful studio requires both an outstanding client experience and strong financial performance.
- Monitor studio revenue, expenses, payroll efficiency, and operating budgets.
- Analyze membership trends, class utilization, instructor costs, and overall profitability.
- Review performance reports and identify opportunities to increase efficiency and reduce unnecessary expenses.
- Manage inventory and supplies while maintaining responsible spending practices.
- Evaluate class schedules to ensure alignment with member demand and financial goals.
- Provide leadership with accurate reporting, recommendations, and actionable improvement plans.
- Take initiative to identify and address financial or operational concerns.
- Maintain an average class utilization rate of 75–85%, subject to studio capacity and programming.
- Review revenue, membership growth, expenses and profitability monthly.
- Optimize instructor scheduling and staffing efficiency.
- Demonstrate measurable improvements in studio performance and operational efficiency.
At Reforming Foundations, we believe strong leadership should produce measurable results while maintaining the exceptional experience our clients expect.
The Studio Manager will be evaluated on the following key performance indicators:
Performance MetricTarget
Membership Growth | 10–15% growth over six months
Monthly Member Retention | 90% or higher
Class Utilization | 75–85% average occupancy
Introductory Offer Conversion | 40–50% conversion to membership
Revenue Performance | Consistent progress toward monthly revenue goals
Financial Accountability | Monthly revenue, expense, and profitability review
Team Leadership | Weekly check-ins and monthly performance reviews
Client Experience | Strong satisfaction, engagement, and referral growth
You are someone who sees the bigger picture while never overlooking the details.
- A natural leader: You motivate, inspire, and hold your team accountable.
- Business-minded: You understand the connection between membership growth, client retention, operational efficiency, and profitability.
- Results-driven: You set goals, track progress, and take action to achieve them.
- Client-focused: You genuinely enjoy building relationships and delivering exceptional service.
- Organized and detail-oriented: You thrive on creating efficient systems and maintaining high standards.
- Proactive and resourceful: You identify problems, develop solutions, and take initiative.
- A strong communicator: You lead with professionalism, confidence, and empathy.
- Passionate about wellness: You believe in the benefits of Pilates and the importance of building a supportive community.
Most importantly, you take pride in your work and approach the studio's success with the same care and commitment as if it were your own business.
- Minimum of two years of management experience in fitness, Pilates, wellness, hospitality, or a related client-focused industry.
- Experience with membership sales, customer retention, business development, or revenue growth.
- Proven ability to lead employees, manage schedules, and oversee daily operations.
- Experience managing budgets, monitoring financial performance, and analyzing business metrics.
- Familiarity with Pilates, reformer-based fitness, or boutique wellness environments preferred.
- Proficiency with scheduling software, CRM platforms, Google Workspace, social media, and team communication tools.
- Excellent verbal and written communication skills.
- Ability to work a flexible schedule, including occasional evenings and weekends.
We believe in rewarding strong leadership, commitment, and results.
Reforming Foundations offers:
- Competitive base salary commensurate with experience.
- Performance-based bonus opportunities tied to membership growth, revenue performance, and client retention.
- Blue Cross Blue Shield PPO medical insurance.
- SIMPLE IRA with a 3% employer match.
- Paid holidays and paid time off.
- Complimentary Pilates classes and employee discounts on studio services and retail products.
- Professional development and continuing education opportunities, including RF School of Pilates Teacher Training and workshops.
- A supportive, collaborative team environment.
- Opportunities to contribute to the growth and future expansion of Reforming Foundations.
At Reforming Foundations Pilates & Wellness, we are more than a fitness studio. We are a community dedicated to helping people move better, feel stronger, and live healthier lives.
We are looking for a leader who shares our passion and is excited to help us continue building something exceptional.
This position offers the opportunity to make a meaningful impact, lead a dedicated team, build lasting client relationships, and directly influence the growth and success of our studios.
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