Physician Relations & Outreach Specialist

Innovation Fertility, LLC; Troy (MI); On-site; USD 52,000 - 76,000; Full time

Benefits offered by this job

Professional development

Collaborative work environment

Meaningful impact on families pursuing

Job summary

RMA is seeking a Physician Liaison to strengthen community connections and increase visibility through targeted marketing and outreach. The role focuses on developing patient-focused campaigns, building relationships with OB/Gyn and Family Care physicians, and organizing community events.

The ideal candidate has 1–2 years in a client-facing marketing role, a bachelor’s degree in business or related field, and strong communication skills.

Qualifications

• Excellent communication and relationship-building abilities.
• Experience in marketing, public relations, or healthcare outreach is a plus.
• Strong organizational skills with ability to manage multiple projects.

Responsibilities

• Design and implement patient-focused marketing initiatives to attract and engage potential patients.
• Establish and maintain relationships with OB/Gyn and Family Care physicians through visits, lunches, and outreach activities.
• Organize events such as marketing booths, patient support groups, and community outreach programs.
• Collaborate with the Marketing Team to create materials for physicians and patients.
• Represent RMA at patient events and support programs.
• Support social media engagement by proposing content ideas and responding to patient interactions.
• Evaluate the success of marketing programs and suggest improvements.
• Manage budgets, track expenses, and meet productivity goals set by leadership.

Skills

Communication skills

Relationship building

Marketing outreach

Event planning

Budget management

Education

Bachelor’s degree in business or related field

Tools

Social media

Job description

RMA is seeking a Physician Liaison to strengthen community connections and increase visibility through targeted marketing and outreach. The role focuses on developing patient-focused campaigns, building relationships with OB/Gyn and Family Care physicians, and organizing community events.

The ideal candidate has 1–2 years in a client-facing marketing role, a bachelor’s degree in business or related field, and strong communication skills.