Physician Liaison

Innovation Fertility, LLC; Troy (MI); On-site; USD 52,000 - 76,000; Full time

Benefits offered by this job

Professional development

Collaborative work environment

Meaningful impact on families pursuing

Job summary

RMA is seeking a Physician Liaison to strengthen community connections and increase visibility through targeted marketing and outreach. The role focuses on developing patient-focused campaigns, building relationships with OB/Gyn and Family Care physicians, and organizing community events.

The ideal candidate has 1–2 years in a client-facing marketing role, a bachelor’s degree in business or related field, and strong communication skills.

Qualifications

• Excellent communication and relationship-building abilities.
• Experience in marketing, public relations, or healthcare outreach is a plus.
• Strong organizational skills with ability to manage multiple projects.

Responsibilities

• Design and implement patient-focused marketing initiatives to attract and engage potential patients.
• Establish and maintain relationships with OB/Gyn and Family Care physicians through visits, lunches, and outreach activities.
• Organize events such as marketing booths, patient support groups, and community outreach programs.
• Collaborate with the Marketing Team to create materials for physicians and patients.
• Represent RMA at patient events and support programs.
• Support social media engagement by proposing content ideas and responding to patient interactions.
• Evaluate the success of marketing programs and suggest improvements.
• Manage budgets, track expenses, and meet productivity goals set by leadership.

Skills

Communication skills

Relationship building

Marketing outreach

Event planning

Budget management

Education

Bachelor’s degree in business or related field

Tools

Social media

Job description

About Us:
RMA is committed to guiding families through their fertility journey by providing expert care and invaluable resources. We are currently seeking a motivated Physician Liaison to strengthen our community connections and enhance our visibility through strategic marketing and outreach efforts.

Key Responsibilities:

• Design and implement patient-focused marketing initiatives to attract and engage potential patients.
• Establish and maintain relationships with OB/Gyn and Family Care physicians through office visits, lunches, and other outreach activities.
• Organize and oversee events such as marketing booths, patient support groups, and community outreach programs.
• Collaborate with the Marketing Team to create impactful materials for physicians and patients.
• Represent RMA at key patient events, including reunions and support programs.
• Assist in social media engagement by proposing content ideas and responding to patient interactions.
• Evaluate the success of marketing programs and suggest improvements for better outcomes.
• Manage budgets, track expenses, and meet productivity goals set by the Executive Director.

Qualifications:

• 1-2 years of experience in a client-facing marketing role.
• Bachelor's degree in business or a related field preferred.
• Exceptional communication and relationship-building abilities.
• Background in marketing, public relations, or healthcare outreach is a plus.
• Strong organizational skills with the ability to manage multiple projects effectively.
• Experience in event planning and engaging diverse audiences.

What We Offer:

• Opportunities for professional development and career growth.
• A collaborative and mission-driven work environment.
• The chance to make a significant impact on the lives of families pursuing fertility care.

RMA is an equal-opportunity employer, committed to fostering an inclusive workplace.

Join us in making a difference, one family at a time.