Physician Marketing Liaison

Pedes Orange County; Irvine (CA); On-site; USD 65,000 - 85,000; Full time

Job summary

Pedes Orange County's Marketing Department is seeking an experienced business development representative in the Orange County area. The physician liaison will bridge communication between referring physicians and the specialists represented, and develop strategic referral marketing plans.

You will visit local physicians, streamline the referral process, track marketing data, and report progress to executives.

Qualifications

• Minimum of 1 year of business development experience.
• Minimum of 1 year outside sales experience preferred but not required.
• Minimum of 1 year experience in the Healthcare industry preferred but not required.
• 4 year degree preferred.

Responsibilities

• Visit local referring physicians and medical practices to build referral relationships.
• Work with medical practice and healthcare system physicians to create referral marketing plans.
• Meet with physicians, staff, and referring practice staff to build referral relationships.
• Report weekly to executives about progress and growth strategies of the marketing.
• Schedule physician relations meetings between providers and healthcare professionals.
• Distribute marketing collateral and patient referral materials.
• Represent practice and physicians at local healthcare and networking events.
• Develop physician relations marketing reports, including tracking visits and ROI.

Skills

Analytical skills

Leadership

Engage physicians in dialogue

Interpersonal communication

Education

4 year degree preferred

Job description

Pedes Orange County's Marketing Department specializes in providing strategic healthcare marketing. We are seeking an experienced business development representative in the Orange County area.

A physician liaison is responsible for building relationships between referring physicians and the specialist the physician liaison represents.

As a physician liaison, your job is to bridge the gap of communication between providers by developing a strategic referral marketing plan. Physician Liaisons are responsible for streamlining the patient referral process, tracking and measuring marketing data and reports, and increasing overall revenue for the practice.

• Visit local referring physicians and medical practices with the goal to build lucrative referral relationships.
• Works with medical practice and healthcare system physicians to create effective physician referral marketing plans.
• Meet with local physicians, staff members, and referring practice medical staff members to build referral relationships
• Reports weekly to managing executives about the progress and growth strategies of the marketing
• Schedules physician relations meetings between providers and healthcare professionals
• Distributes the medical practice marketing collateral and patient referral materials
• Represents medical practice and physicians at local healthcare and networking events
• Develops physician relations marketing reports, including tracking visits and measuring the ROI
• Educates referring medical practices on the capabilities of the practice, how they can streamline the referral process, and provide top-quality care for their patients.

Experience

• Minimum of 1 year of business development experience required
• Minimum of 1 year outside sales experience preferred but not required
• Minimum of 1 year experience in the Healthcare industry preferred but not required

Basic Qualifications:

• 4 year degree preferred
• Valid driver's license

Preferred Qualifications:

• Demonstrated analytical skills
• Demonstrated leadership and influencing skills
• Ability to effectively engage physicians in dialogue
• Excellent interpersonal communication skills

Experience in the Medical Industry