Physician Liaison

Shriners Hospitals for Children; Sacramento (CA); Remote; USD 77,000 - 116,000; Full time

Job summary

An established industry player in pediatric care is seeking a Physician Liaison to enhance outreach efforts and build referral relationships. This remote role requires a dynamic individual who can effectively communicate with healthcare providers and analyze market data to support strategic initiatives. The position involves significant travel within the Northern California area, with a focus on relationship-building and exceptional customer service. Join a compassionate team dedicated to providing excellence in patient care while enjoying a comprehensive benefits package from day one. If you are passionate about healthcare marketing and have a knack for developing strong professional connections, this opportunity is perfect for you.

Benefits

Medical coverage

Dental coverage

Vision coverage

403(b) Retirement Plan

Paid time off

Tuition reimbursement

Life insurance

Short and long-term disability

Flexible Spending Account (FSA)

Qualifications

• Bachelor's degree in marketing or related field is required.
• 2+ years in healthcare sales or marketing is a must.

Responsibilities

• Develop and maintain relationships within the physician community.
• Analyze market data to create strategic referral goals.
• Participate in professional organizations to generate leads.

Skills

Healthcare sales

Marketing

Communication skills

Relationship-building

Problem-solving

Time management

Education

Bachelor’s Degree in marketing or related field

Tools

CRM tools

Salesforce

Job description

Company Overview

Shriners Children’s is a family that respects, supports, and values each other. We are engaged in providing excellence in patient care, embracing multi-disciplinary education, and research with global impact. We foster a learning environment that values evidenced based practice, experience, innovation, and critical thinking. Our compassion, integrity, accountability, and resilience defines us as leaders in pediatric specialty care for our children and their families.

All employees are eligible for medical, dental and vision coverage on their first day! In addition, upon hire all employees are eligible for a 403(b) and Roth 403 (b) Retirement Saving Plan with matching contributions of up to 6% after one year of service. Employees in a full-time or part-time status (40+ hours per pay period) will also be eligible for paid time off, life insurance, short term and long-term disability and the Flexible Spending Account (FSA) plans. Additional benefits available to full-time and part-time employees include tuition reimbursement, home & auto, hospitalization, critical illness, pet insurance and much more! Coverage is available to employees and their qualified dependents in accordance with the plans. Benefits may vary based on state law.

Job Overview

Shriners Children's is the premier pediatric burn, orthopaedic, spinal cord injury, cleft lip and palate, and pediatric subspecialties medical center. We have an opportunity for a Physician Liaison for our Northern California facility in Sacramento, CA.

The Physician Liaison effectively plans, analyzes, and implements outreach efforts in the market area. The Physician Liaison develops and maintains relationships within the physician community to enhance lines of communication and build the referral base for Shriners Children’s, and provides leadership with referral assessments to support strategic initiatives and identify opportunities and threats posed by competitive forces in the market area.

This is a remote role. Candidate should reside at or near Sacramento, San Joaquin, Stanislaus or surrounding counties. Travel level for this position is estimated at 75%, with the majority of that travel being local and completed within a workday. Overnight travel will be required on an estimated bi-annual basis. The focus on this territory will change based on need and opportunity.

The pay range for this position is $77,020 - $115,530. Compensation is determined based on relevant experience and department equity.

Responsibilities

• Markets Shriners Children’s directly to referring physicians, other healthcare providers, and physician offices via office visits, electronic media, professional meetings, continuing education or any other appropriate methods to effectuate new referral growth.
• Maintains existing referring relationships through exceptional customer service, communication and retention related activities.
• Actively participates in regional and state professional organizations, attends, displays, and coordinates exhibits at associated events to generate leads.
• Maintains complete and comprehensive CRM record on existing and potential referring provider activity to increase effectiveness of communication and to serve as a basis for strategy development and new business opportunities.
• Establishes and meets outreach activity production goals, as set forth by Market Director, and documents trends, successes, and problems to assess and analyze yield, driving process improvement.
• Evaluates and identifies payer mix and contracted payor matches among current and potential referring physicians and explores opportunities to support referral efforts.
• Analyzes demographic and clinic activity linked to referring providers through Definitive Healthcare and Salesforce intelligence, to create strategic referral goals and determine outcomes and effectiveness.
• Collaborates with regional leadership, Marketing & Communications, and appropriate Shriners Children's corporate staff to provide a consistent and effective marketing program through distribution of marketing collateral, alignment with marketing campaigns and communication of intelligence from the field.
• Collaborates with other physician liaisons across the system to align on a standard process for referral management, eliminate duplicative work, and share best practices.
• Identifies areas in the referral loop for performance improvement and barriers to success. Maintains accurate record of referring physician complaints/issues and works to ensure corrective action is taken and results reported to facility leadership and the impacted physician.
• Participates and confers with facility leadership and various departments (Intake, HIM, Medical Staff, etc.) on process improvement in support of increased physician satisfaction concerning the referral process from first contact through patient discharge.

This is not an all-inclusive list of this job’s responsibilities. The incumbent may be required to perform other related duties and participate in special projects as assigned.

Qualifications

Required:

• Bachelor’s Degree in marketing or related field
• Current Drivers License required
• Experience with CRM/PRM tools and interpretation of market data
• 2+ years of Healthcare sales or marketing or 1+ year sales or marketing combined with 5+ years clinical background

Preferred:

• 3+ years’ successful experience in pharmaceutical/healthcare sales, marketing, or physician liaison experience with a proven track record of goal attainment in target markets with providers
• Experience in a hospital setting
• Excellent interpersonal and written communication skills, ability to work independently, in a team environment, demonstrated time management, organization, problem solving and decision-making skills
• Strong relationship-building skills, persistence, flexibility, plus ability to efficiently and effectively manage multiple tasks and projects