Physician Liaison

American Oncology Management Company; Orlando, Fort Myers (FL, FL); Remote; USD 52,000 - 93,000; Full time

Job summary

An innovative healthcare organization is seeking a dynamic individual to drive referral management and community outreach. This role focuses on enhancing relationships with physicians and strategic partners, planning educational programs, and managing marketing strategies to boost patient census. The ideal candidate will possess strong communication skills and a background in oncology or medical sales. Join a team dedicated to improving patient care and making a significant impact in the community. If you thrive in a flexible, fast-paced environment and are passionate about healthcare, this opportunity is perfect for you.

Qualifications

• 4+ years in oncology or medical outside sales experience required.
• Strong communication and interpersonal skills are essential.

Responsibilities

• Coordinate referral base management and community outreach initiatives.
• Establish relationships with physicians to increase referrals.

Skills

Oncology Sales

Communication Skills

Interpersonal Skills

CRM Experience

Analytical Skills

Problem-Solving

Customer Service Orientation

Microsoft Office Proficiency

Education

Bachelor's Degree in Business or Marketing

Tools

CRM Platforms

Microsoft Office Suite

Job description

Location:

Remote Position
Pay Range:$52,395.20 - $92,164.80
Job Description Summary:

Under the direction of the Associate Director, Referral Base Management, this role involves coordinating and implementing referral base management, community outreach, employer marketing, and communication initiatives. The goal is to increase physician referrals, raise awareness of services, and ultimately, elevate patient census in the assigned territory. Responsibilities include increasing year-over-year total new patient census, with an emphasis on oncology referrals, managing local marketing budgets and expenses.

Primary Key Performance Areas:

1. Establish and maintain relationships with physicians and key strategic partners. Regular visits to physician offices and hospitals are required to increase referrals. Must be adaptable to change and flexible in meeting practice goals.
2. Enhance community outreach by partnering with local organizations, community groups, and hospital liaisons.
3. Plan, schedule, and attend dinners, meetings, and educational programs for Company physicians to engage with the public, current, and prospective referral physicians, and hospital staff.
4. Adjust marketing strategies to reflect regional changes, including new physicians, insurance updates, and new service offerings.
5. Collaborate with the Marketing Department to develop and implement regional marketing materials tailored to referral sources.
6. Provide territory analysis to leadership and regional directors.
7. Assist new physicians in practice building by introducing them to referrers and the community; participate in events where physicians present or moderate.
8. Research and coordinate sponsorship opportunities, presenting options to physicians.
9. Manage local marketing efforts, including budgeting, advertising, and sponsorship campaigns.
10. Represent the Company in community outreach, including engagement with non-profits like the American Cancer Society and Leukemia & Lymphoma Society.
11. Prepare presentations utilizing marketing materials such as brochures, data, and reports.
12. Maintain accurate industry contacts in CRM and utilize data analysis tools for strategic planning.
13. Stay informed about company offerings to promote new services.
14. Forecast market trends and prepare reports for leadership.
15. Prepare status reports as required.
16. Post-probation, participate in onboarding and training of new Physician Liaisons.
17. Adhere to all safety, HIPAA, and patient care regulations with integrity.

Position Qualifications and Requirements

Education: Bachelor's degree (or equivalent experience) in Business, Marketing, Management, Healthcare, or related field preferred.

Certifications/Licenses: Valid driver's license required; compliance with safety and MVR policies necessary.

Experience: At least four years in oncology, urology, or medical outside sales; understanding of physician practice operations; CRM experience; ability to work across multiple geographies; strong communication and interpersonal skills; proficiency in Microsoft Office; customer service orientation; ability to work independently and in a team; flexibility in a fast-paced environment.

Core Capabilities:

• Analysis & Critical Thinking: Strong problem-solving, analysis, decision-making, planning, and organizational skills. Attention to detail and independent judgment required.
• Interpersonal Effectiveness: Skilled in diplomacy, tact, conflict management, and diversity awareness. Capable of handling sensitive and confidential matters.
• Communication Skills: Proficient in English; second language is an asset. Effective oral, written, and presentation skills; active listening and balanced feedback.
• Customer Service & Organizational Awareness: Focused on quality, performance, and operational excellence; strong business and political acumen; collaborative approach.
• Self-Management: Manages time, priorities, stress, and professional growth independently. Effective remote work skills.
• Computer Skills: Expert in MS Office Suite and CRM platforms.

Travel: 0% to >75% possible, depending on role needs.

Standard Work Hours: Monday to Friday, 8:00 AM - 5:00 PM, with occasional evening/weekend events.

Physical Requirements: Refer to the last page of the job description for specific physical and mental requirements.