Pharma Product Manager – HCP Marketing & Launch

Keenova; Malvern (Chester County); On-site; USD 111,000 - 178,000; Full time

Benefits offered by this job

Bonus eligibility

Job summary

Keenova is seeking a Product Manager to translate brand strategy into tactical deliverables, enabling effective field force engagement. You will collaborate with Marketing and cross-functional partners to develop resources, plan campaigns, and support brand initiatives across therapeutic areas.

The role requires a BS or higher, 2+ years in marketing-related work, and experience with field-based sales. Pharmaceutical background is preferred, with strong project management and analytical skills.

Qualifications

• BS degree required; MBA preferred.
• Minimum 2+ years marketing-related work (budgets, projects, expenses) or field-based sales experience.
• Pharmaceutical experience preferred.
• Experience working with field-based sales force preferred.
• Experience in the therapeutic area is preferred.

Responsibilities

• Leads execution of assigned HCP marketing tactics aligned to brand strategy, launch objectives, and product goals.
• Translates strategy, forecast assumptions, and launch priorities into actionable tactical plans, field resources, and milestones.
• Supports brand planning, forecasting, long-range planning, and budget development through tactical input and performance insights.
• Manages assigned budget components, timelines, risks, and resource needs, escalating issues as appropriate.
• Partners cross-functionally with Sales, Training, Insights & Analytics, Regulatory, Legal, Medical, agencies, and other stakeholders to develop and implement initiatives.

Skills

Data analysis

Budget management

Market research

Project management

Cross-functional collaboration

Communication

MS Office

Education

B.S. Degree

MBA preferred

Tools

Microsoft Office

Job description

Keenova is seeking a Product Manager to translate brand strategy into tactical deliverables, enabling effective field force engagement. You will collaborate with Marketing and cross-functional partners to develop resources, plan campaigns, and support brand initiatives across therapeutic areas.

The role requires a BS or higher, 2+ years in marketing-related work, and experience with field-based sales. Pharmaceutical background is preferred, with strong project management and analytical skills.