Pharma Product Manager – HCP Marketing & Launch

Mallinckrodt plc; Malvern (Chester County); On-site; USD 111,000 - 178,000; Full time

Job summary

Keenova in Malvern, PA is seeking a Product Manager to drive execution of professional marketing strategies for inline products. You will translate brand strategy into tactical deliverables, work with marketing and cross-functional partners, and support field force engagement.

Ideal candidates have a B.S. degree, 2+ years in marketing, and pharmaceutical experience. MBA is a plus and collaboration with Sales, Insights, and Regulatory is essential.

Qualifications

• B.S. degree is required; MBA preferred.
• Minimum 2+ years in marketing such as budgeting, projects, or field-based sales.
• Pharmaceutical experience preferred and working with field-based sales teams.
• Experience developing and implementing POA plans and meetings.

Responsibilities

• Leads execution of HCP marketing tactics aligned to approved brand strategy, launch objectives, and product goals.
• Translates strategy, forecast assumptions, and launch priorities into actionable tactical plans and milestones.
• Supports brand planning, forecasting, long-range planning, and budget development through insights.
• Manages assigned budget components, timelines, risks, and resource needs.
• Partners cross-functionally with Sales, Training, Insights & Analytics, Regulatory, Legal, Medical, agencies.
• Maintains current understanding of product performance, market dynamics, and promotional opportunities.
• Ensures promotional materials and field resources are compliant and aligned with requirements.

Skills

Marketing experience

Budget management

Cross-functional collaboration

Pharmaceutical industry knowledge

Education

B.S. Degree

MBA preferred

Job description

Keenova in Malvern, PA is seeking a Product Manager to drive execution of professional marketing strategies for inline products. You will translate brand strategy into tactical deliverables, work with marketing and cross-functional partners, and support field force engagement.

Ideal candidates have a B.S. degree, 2+ years in marketing, and pharmaceutical experience. MBA is a plus and collaboration with Sales, Insights, and Regulatory is essential.