Pharma Digital Traffic Lead

MEDUS SSCG Media LLC; United States; Ibrido; USD 55.000 - 76.000; Tempo pieno

Descrizione del lavoro

Omnicom Group's SSCG Media Group is seeking a Traffic Manager to oversee online ad delivery, planning, and optimization for client campaigns. You will work with 3rd party ad serving vendors and publisher operations teams to ensure campaigns run smoothly and on budget.

The role requires familiarity with ad serving platforms, strong problem-solving, and the ability to manage multiple projects across brands in a fast-paced environment. A bachelor’s degree and digital media experience are preferred.

Competenze

• Bachelor’s degree required.
• 1 year of digital media operations experience preferred.
• Experience with ad serving platforms listed.
• Pharma/healthcare experience is a plus.
• Strong problem-solving and organizational skills.
• Proficient in Excel and PowerPoint.
• Excellent written and verbal communication.
• HTML knowledge a plus.

Mansioni

• Manage online ad traffic delivery and plan, deliver, optimize and measure campaigns.
• Work with 3rd party ad serving vendors and publisher operations teams.
• Traffic, test, and maintain online and mobile campaigns using DCM ad server.
• Create/update traffic sheets with campaign structure, placements, URLs and tags.
• Ensure creative submissions meet specs and book into DCM.
• Troubleshoot ad creative issues affecting tracking or reporting.
• Provide proof of implementation to Multichannel Media and Creative Agency teams.
• Monitor and reconcile campaign delivery; adjust rotations for peak performance.
• Collaborate with agency partners to ensure flawless execution of digital media campaigns.

Conoscenze

Digital marketing knowledge

Written & verbal communication

Self-starter

Independent & team collaboration

Attention to detail

Formazione

Bachelor’s degree

Strumenti

OAS

DFA

PointRoll

Sizmek

Mail Chimp

Google Analytics

Google Tag Manager

Floodlight Tags

WebTrends

Omniture

Tealium

Excel

PowerPoint

HTML basics

Descrizione del lavoro

Omnicom Group's SSCG Media Group is seeking a Traffic Manager to oversee online ad delivery, planning, and optimization for client campaigns. You will work with 3rd party ad serving vendors and publisher operations teams to ensure campaigns run smoothly and on budget.

The role requires familiarity with ad serving platforms, strong problem-solving, and the ability to manage multiple projects across brands in a fast-paced environment. A bachelor’s degree and digital media experience are preferred.