Personalization Campaign Engineer

Adobe Inc.; San Jose (CA); On-site; USD 113,200 - 163,900; Full time

Job summary

Adobe Inc. in California seeks an AJO Platform Engineer to manage the full lifecycle of personalized digital experiences, collaborating with Product, Engineering, and Operations to reliably deliver campaigns at scale.

You will own backlog, define personalization logic, author components in a headless CMS, run experiments, monitor campaigns with Splunk, and participate in on-call rotations and incident resolution.

Qualifications

• 3+ years in JSON scripting, product support, QA, or similar roles in digital platforms.
• Experience with campaign orchestration or experimentation tools (Adobe Target, AJO, Optimizely).
• Understanding of personalization, audience segmentation, and A/B testing.

Responsibilities

• Partner with PMs to capture requirements and define squad scope.
• Define personalization logic, segmentation, and campaign targeting for accuracy.
• Author components in a headless CMS across Adobe surfaces.
• Build campaigns to deliver personalized content to a global base.
• Support experiments and ensure test integrity and data accuracy.
• Monitor live campaigns with Splunk and maintain dashboards/alerts.
• Own incident triage and coordinate resolution with engineering teams.
• Collaborate with internal and client teams; document findings and preventive actions.
• Participate in on-call rotations within SLA windows.
• Maintain runbooks, incident playbooks, and test cases.
• Contribute to automation to improve testing efficiency.

Skills

JSON scripting

Campaign orchestration

Personalization

A/B testing

Incident management

Splunk

SQL

REST API validation

HTML/JavaScript

Education

Bachelor's degree in a relevant field

Tools

Splunk

Postman

REST tooling

Job description

Adobe Inc. in California seeks an AJO Platform Engineer to manage the full lifecycle of personalized digital experiences, collaborating with Product, Engineering, and Operations to reliably deliver campaigns at scale.

You will own backlog, define personalization logic, author components in a headless CMS, run experiments, monitor campaigns with Splunk, and participate in on-call rotations and incident resolution.