Performance Marketing Lead- Agentic

Search Atlas; United States; On-site; USD 90,000 - 110,000; Full time

Benefits offered by this job

Health insurance

Unlimited PTO

401(k) via Deel

Pet insurance

Wellness stipend

Job summary

Search Atlas is seeking a growth-focused paid acquisition lead responsible for Meta and Google campaigns, building AI-driven agents, and owning the full paid growth strategy.

You will run weekly performance metrics, optimize CAC and LTV, and guide creative tests with the design team. This is a fast-paced role with clear ownership and accountability.

We value hands-on analytics, automation, and experience with SaaS or B2B funnels and demo or free-trial campaigns.

Qualifications

• 5+ years running Meta and Google ads with large monthly spend.
• Owned full paid growth metrics from trial to paid customer.
• Deep expertise in Meta advertising structures and scaling.
• Strong experience with GA4, PostHog, and ad-platform reporting.
• Experience with SaaS or B2B funnels and free-trial or demo funnels.

Responsibilities

• Own weekly metrics: trials, cost per trial, and trial-to-paid rate across Meta and Google.
• Develop and execute the full paid growth strategy within the approved plan.
• Lead day-to-day execution with an analyst, building AI agents for checks and reporting.
• Create and test ads briefs; guide the creative team on what to test, cut or scale.
• Own landing pages, CRO, and tracking from click to activation (CAC, payback, LTV).
• Launch ads for new products with zero history.

Skills

Paid acquisition

Budget ownership

Analytics

Campaign optimization

AI power user

SaaS/B2B

GA4

Tools

GA4

PostHog

LinkedIn ads

HubSpot

Stripe

Job description

We're Search Atlas, an agentic marketing platform. We combine SEO, content, site management and AI automation into one system.

We're looking for someone who will own paid acquisition results on Meta and Google, and run it with AI agents doing real work. If you want real ownership, move fast, and raise the bar every week, keep reading. If "set it and forget it" is your bidding strategy, this isn't the role.

What you'll own

• The results: weekly trials, cost per trial and trial to paid rate across Meta and Google.
• The full paid growth strategy. You make the scale, cut and budget calls inside the approved plan.
• Day to day agentic execution, led with an analyst.
• AI agents you build yourself for daily checks, budget moves and reporting.
• Creative test briefs. You decide which ads to test, cut or scale. The creative team produces them.
• Paid landing pages and CRO with design and dev. Every test moves cost per trial.
• Tracking from first click to activation, plus CAC, payback and LTV.
• Launching ads for new products with zero history.

About half your week is media buying and analytics. The rest is building agents and running landing page tests. You report to the Head of Brand.

What we're looking for

• 5+ years running Meta and Google, at $100K+ a month.
• You've owned a company's numbers, from trial to paying customer, for 6+ months. Agency, in house, or both.
• Deep Meta expertise. You know how to structure and scale a winning concept.
• Strong on Google Search and Performance Max.
• Your own agents or automations running on ads every week. You can explain how they work.
• You make the right calls, based on years of experience, and you can explain them in your own words.
• SaaS or B2B with free trial or book a demo funnels.
• Strong with GA4, PostHog, ad platform reporting and spreadsheets.
• Landing page and creative tests that lowered cost per trial.

Nice to have

• SQL
• LinkedIn ads
• Launching sales led or book a demo funnels
• HubSpot and Stripe

If your AI experience is ChatGPT writing ad copy, this isn't the role.

You'll thrive here if...

• You'd rather own the number than report on it.
• If a task repeats, you build something that does it.
• You don't wait to be told what to do. You see the gap and you move.
• Deadlines don't rattle you. Ambiguity doesn't either.
• You're an AI power user, not someone who's "open to learning it someday."
• You communicate clearly, especially when things are unclear.
• You have opinions and you're not afraid to bring them.
• You can laugh at a chaotic week on Friday and mean it.

What working here actually looks like

High expectations. Real ownership. Things change fast and we don't apologize for it. You'll work with smart people who push you, a product that keeps getting better, and a team that's genuinely building something new.

We'll probably give you more to own than you expected. That's on purpose.

We use AI every day, across every function. That's just how we work.

About Search Atlas

We're the all in one agentic marketing platform, AI native from day one. Our tools help marketing teams move faster, make smarter decisions, and do more with less. We're defining a new category and we're looking for people who want to be part of it.

Base Salary: $90.000 to $110.000 per year

Health: 100% medical (Aetna), 99% dental/vision.

Time Off: Unlimited PTO, paid parental leave.

Additional: 401(k) via Deel, pet insurance, flexible wellness stipend.