Performance Creative Lead - Paid Social & Search

ShopBack; Texas; On-site; USD 65,000 - 90,000; Full time

Job summary

ShopBack in Austin, Texas, is seeking a Performance Creative Specialist to join the US Marketing team. You will create and edit ad creative for paid social and paid search and work closely with Growth Marketing to understand how creative performs.

This hands-on role favors those who are both creative and data-minded, with experience in content creation and multi-format campaigns, across Meta, TikTok, and Google.

Qualifications

• Ideally 2 to 4 years of experience in content creation, paid social/performance marketing, or design.
• Hands-on experience with design or editing tools (e.g. Canva, Adobe Creative Suite, CapCut) for both static and video content
• Comfortable reading basic performance data and using it to inform creative decisions
• Strong eye for visual and written brand consistency across fast-moving, multi-format campaigns
• Detail-oriented, organized, and able to manage multiple concurrent creative requests against deadlines
• A collaborative team player who works well across functions (Growth, BD, Design)
• Genuine interest in e-commerce, cashback, or rewards is a plus
• Familiarity with AI tools for creative ideation, editing, or workflow is a plus

Responsibilities

• Create and edit ad creative for paid social and paid search across Meta, TikTok, Google.
• Adapt creative across formats and placements; iterate based on performance.
• Partner with Growth Marketing to interpret performance metrics.
• Run creative testing (A/B, hooks, formats) and share learnings.
• Maintain a creative calendar and asset library.
• Ensure all creative reflects ShopBack's brand voice and guidelines.
• Support partnership campaigns with paid creative as needed.
• Take on ad-hoc creative and marketing projects as priorities shift.

Skills

Content creation

Paid social

Performance marketing

Brand consistency

Canva

Adobe Creative Suite

CapCut

Tools

Canva

Adobe Creative Suite

CapCut

Job description

ShopBack in Austin, Texas, is seeking a Performance Creative Specialist to join the US Marketing team. You will create and edit ad creative for paid social and paid search and work closely with Growth Marketing to understand how creative performs.

This hands-on role favors those who are both creative and data-minded, with experience in content creation and multi-format campaigns, across Meta, TikTok, and Google.