Performance Creative Specialist

ShopBack; Texas; On-site; USD 65,000 - 90,000; Full time

Job summary

ShopBack in Austin, Texas, is seeking a Performance Creative Specialist to join the US Marketing team. You will create and edit ad creative for paid social and paid search and work closely with Growth Marketing to understand how creative performs.

This hands-on role favors those who are both creative and data-minded, with experience in content creation and multi-format campaigns, across Meta, TikTok, and Google.

Qualifications

• Ideally 2 to 4 years of experience in content creation, paid social/performance marketing, or design.
• Hands-on experience with design or editing tools (e.g. Canva, Adobe Creative Suite, CapCut) for both static and video content
• Comfortable reading basic performance data and using it to inform creative decisions
• Strong eye for visual and written brand consistency across fast-moving, multi-format campaigns
• Detail-oriented, organized, and able to manage multiple concurrent creative requests against deadlines
• A collaborative team player who works well across functions (Growth, BD, Design)
• Genuine interest in e-commerce, cashback, or rewards is a plus
• Familiarity with AI tools for creative ideation, editing, or workflow is a plus

Responsibilities

• Create and edit ad creative for paid social and paid search across Meta, TikTok, Google.
• Adapt creative across formats and placements; iterate based on performance.
• Partner with Growth Marketing to interpret performance metrics.
• Run creative testing (A/B, hooks, formats) and share learnings.
• Maintain a creative calendar and asset library.
• Ensure all creative reflects ShopBack's brand voice and guidelines.
• Support partnership campaigns with paid creative as needed.
• Take on ad-hoc creative and marketing projects as priorities shift.

Skills

Content creation

Paid social

Performance marketing

Brand consistency

Canva

Adobe Creative Suite

CapCut

Tools

Canva

Adobe Creative Suite

CapCut

Job description

Our Journey

The ShopBack Group is Asia-Pacific's leading shopping and rewards platform, trusted by over 20 million active members across 13 markets, including Germany and the United States. Driven by the vision to make every day more rewarding, ShopBack saves members money and time with more ways to earn and more to do with what they earn, and empowers merchants and brand partners to effectively engage its members. Founded in Singapore in 2014, ShopBack now powers over US$5.5 billion in annual sales and half a million transactions a day for more than 20,000 online and in-store partners.

About the Role

We're looking for a Performance Creative Specialist to join our growing US Marketing team in Austin, supporting our Paid Marketing efforts. In this role, you'll create and edit the ad creative that powers our paid social and paid search campaigns, and work closely with our Growth Marketing team to understand how that creative performs so we can do more of what works.

This is a hands-on role suited to someone in their career who's equal parts creative and curious about the numbers behind the work.

Note: This role is based inAustin, Texas.

What You'll Own

• Create and edit ad creative (static, video, and copy) for paid social and paid search campaigns across channels like Meta, TikTok, and Google
• Adapt creative across formats and placements, iterating quickly based on performance and campaign needs
• Partner with Growth Marketing to understand creative performance, pulling basic metrics (CTR, CPA, conversion rate) and translating them into clear takeaways
• Run creative testing (A/B variants, hooks, formats) to identify what resonates and feed learnings back into future briefs
• Maintain a creative calendar and asset library, keeping campaigns stocked with fresh, on-brand content
• Ensure all creative reflects ShopBack's brand voice and visual guidelines while adapting to each platform's best practices
• Support other partnership campaigns with paid creative as needed
• Take on ad-hoc creative and marketing projects as priorities shift

Essentials to Succeed

• Ideally 2 to 4 years of experience in content creation, paid social/performance marketing, or design.
• Hands-on experience with design or editing tools (e.g. Canva, Adobe Creative Suite, CapCut) for both static and video content
• Comfortable reading basic performance data and using it to inform creative decisions, not just making things look good
• Strong eye for visual and written brand consistency across fast-moving, multi-format campaigns
• Detail-oriented, organized, and able to manage multiple concurrent creative requests against deadlines
• A collaborative team player who works well across functions (Growth, BD, Design)
• Genuine interest in e-commerce, cashback, or rewards is a plus
• Familiarity with AI tools for creative ideation, editing, or workflow is a plus

ShopBacker Traits

• Agency - We take ownership and act, rather than waiting for permission. When something's blocking progress, we find a way through it and follow through until it's done.
• Judgement- We aim for high-impact decisions, not just easy wins, and we put the bigger picture ahead of individual interests. That means moving quickly and confidently, while staying thoughtful about when a call really matters.
• Learning Velocity - We pick up new skills fast and let go of old habits just as quickly when something better comes along. We benchmark ourselves against the best and keep raising our own bar.
• Tenacity - We stay in it when things get hard, keeping a level head under pressure. We debate openly before deciding, then commit fully — and support each other along the way.

What's in it for ShopBackers

• Career growth opportunities to take on greater challenges that help you realise your ambitions.
• Be part of a winning team on a journey to global scale.
• Competitive compensation based on performance.
• Candid, open, and collaborative culture where feedback is valued.