Partnerships Marketing Lead, Growth & Subscriptions

Disney

New York (NY)

On-site

USD 133,000 - 178,000

Full time

6 days ago
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Job summary

Disney Entertainment Marketing is seeking a Senior Manager, Partnership Marketing to lead and scale strategic partnership marketing initiatives supporting Disney's Direct-to-Consumer business. You will develop and execute partnership strategies that strengthen consumer engagement, drive subscriber growth, and amplify Disney's iconic brands through innovative marketing collaborations.

You will lead a team of marketing professionals, manage a portfolio of strategic global partnerships, and

Qualifications

  • 7+ years of experience in partnership marketing, strategic marketing, business development, or related functions within subscription-based, direct-to-consumer, media, streaming, entertainment, or consumer technology organizations.
  • Proven ability to develop and lead partnership marketing strategies and integrated, cross-channel campaigns that deliver measurable outcomes, including subscriber acquisition, engagement, retention, and brand impact.
  • Proven ability to lead and develop high-performing teams and align cross-functional partners, external stakeholders, and executive leaders within a complex, matrixed organization.
  • Deep understanding of the OTT, SVOD, CTV, and digital media ecosystem, including consumer behavior, digital marketing channels, partner landscapes, industry trends, and emerging growth opportunities.
  • Strong track record of building and managing strategic partnerships, leading multiple concurrent initiatives, and operating with a high degree of autonomy and accountability.
  • Exceptional communication skills, executive presence, sound judgment, and the ability to navigate stakeholder relationships with diplomacy and tact.
  • Highly organized, analytical, detail-oriented, and solutions-oriented, with the ability to use data-driven insights to identify opportunities and drive results in a fast-paced environment.
  • Ability to navigate ambiguity and change with agility, adjusting strategy and team direction as priorities shift without losing momentum.
  • Advanced proficiency with Google Workspace, Microsoft Office Suite, Keynote, PowerPoint, Airtable, and project management and collaboration tools.

Responsibilities

  • Lead, mentor, and develop a high-performing partnership marketing team, fostering collaboration, innovation, accountability, and continuous growth.
  • Establish departmental and team priorities aligned with Direct-to-Consumer business objectives and long-term partnership growth strategies.
  • Develop and execute partnership marketing strategies and integrated campaigns that drive subscriber acquisition, engagement, retention, and brand impact.
  • Oversee a portfolio of global strategic partnerships, serving as the senior marketing lead and ensuring alignment between Disney priorities and partner objectives.
  • Partner with senior leadership to shape organizational priorities, allocate resources, manage workflows, and optimize team effectiveness.
  • Present partnership strategies, performance results, subscriber impact, risks, opportunities, and recommendations to senior and executive stakeholders.

Skills

Partnership marketing
Strategic marketing
Business development
Team leadership
Cross-functional collaboration
Executive communication
Analytical thinking
Stakeholder management

Education

Bachelor's degree in Marketing, Communications, Business Administration, Media, Advertising, or a related field.
MBA or other relevant advanced degree.

Tools

Google Workspace
Microsoft Office Suite
Keynote
PowerPoint
Airtable

Job description

Disney Entertainment Marketing is seeking a Senior Manager, Partnership Marketing to lead and scale strategic partnership marketing initiatives supporting Disney's Direct-to-Consumer business. You will develop and execute partnership strategies that strengthen consumer engagement, drive subscriber growth, and amplify Disney's iconic brands through innovative marketing collaborations.

You will lead a team of marketing professionals, manage a portfolio of strategic global partnerships, and

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