Parent Relationship Manager - Dogtopia Sales

Socket.dev; Downers Grove (IL); On-site; USD 42,000 - 62,000; Full time

Job summary

Socket.dev is seeking a dynamic Parent Relationship Manager to greet guests, nurture leads, and drive enrollment for our pet services brand. You will own the full parent journey from first contact to loyal customer, leading local marketing efforts, attending community events, and coordinating pre-opening offers to build momentum during ramp-up.

The ideal candidate is high-energy, social, and persuasive, with outside sales experience preferred, a high school diploma or equivalent, and a passion

Qualifications

• High school diploma or equivalent.
• Outside sales experience preferred.
• Must love dogs.
• Outgoing, driven, adaptable, charismatic, creative and persuasive.

Responsibilities

• Lead generation, marketing, and sales conversion to drive revenue.
• Oversee the full parent journey from first impression to enrollment and retention.
• Attend local events and promote pre-opening offers to build momentum during ramp-up.
• Develop localized marketing strategies and build relationships with local businesses.

Skills

Outgoing personality

Outside sales experience

Communication

Creativity

Persuasiveness

Education

High school diploma or equivalent

Job description

Description

The Parent Relationship Manager (PRM) serves as the welcoming face of our business and plays a crucial role in creating lasting, meaningful connections with dog parents. More than just managing the front desk, the PRM is a key driver of revenue through lead generation, marketing, and sales conversion. They oversee the full parent journey - from first impression to loyal customer - ensuring every interaction reflects the warmth, high standards, and excitement of the Dogtopia brand. The PRM is especially influential during the RAMP phase - the period leading up to your opening and through your first year. Their efforts in building community awareness, driving local marketing, and personally connecting with potential customers fuel early enrollment and lay the foundation for long-term growth. By attending local events and actively promoting pre-opening offers, the PRM ensures momentum at launch - and helps maintain it through the RAMP phase. A strong PRM is a high-energy, socially confident team builder who thrives on connecting with people and thinking creatively. They're driven to problem-solve, embrace innovation, and push for results. This includes developing and executing a localized marketing strategy, attending community events, and building relationships with local businesses. They also manage and convert leads, promote current offers, and ensure timely follow-ups with new parents and boarding clients. The PRM directly impacts lead flow, enrollment conversions, and parent retention - making the role essential to both growth and community presence.

Requirements

High school diploma or equivalent. Outside sales experience preferred. Must be outgoing, driven, motivated, adaptable, charismatic, creative and persuasive. Must be able to drive a conversation and thrives in dynamic workplace. MUST LOVE DOGS!