Paid Social Creative Strategist (Contract) - Audience-Driven

Go Fractional; Los Angeles (CA); A distancia; USD 110.000 - 165.000; A tiempo parcial

Descripción de la vacante

Suno is seeking a Paid Social Creative Strategist (Contract) to own audience research, concept development, and briefs for Instagram, Facebook, and TikTok. You will write briefs, define tests, and drive creative concepts that scale across a global audience.

You'll lead market insights, craft hooks and angles, and collaborate with performance managers to optimize campaigns. This role emphasizes initiative, speed, and measurable impact.

Formación

• Proven experience as a creative strategist in a high-volume, high-velocity environment.
• A strong track record of paid social creative for live Meta and/or TikTok campaigns with measurable results.
• Deep fluency in audience and market research and the ability to turn insights into non-obvious angles.
• Ability to own strategy end to end and write hooks and do the research independently.
• Proactive, self-directed work style with initiative to fill gaps.
• Fluency in Motion (or a comparable creative analytics tool) to read performance signals.

Responsabilidades

• Lead deep audience and market research to uncover personas, pain points, and use cases.
• Turn research into a steady backlog of new ad concepts with clear rationale.
• Write sharp creative briefs for designers, editors, and producers to execute.
• Develop angles, hooks, and messaging built around how people behave on social platforms.
• Define what to test next and isolate variables to learn from results.
• Maintain a bench of fresh ideas to stay ahead of creative fatigue.
• Partner with performance marketing managers to translate needs into concrete direction.
• Feed performance signals back into sharper concepts as bandwidth allows.

Conocimientos

Creative strategy

Paid social campaigns

Audience research

Direct-response copywriting

Performance metrics

Cross-functional collaboration

Herramientas

Motion

Descripción del empleo

Suno is seeking a Paid Social Creative Strategist (Contract) to own audience research, concept development, and briefs for Instagram, Facebook, and TikTok. You will write briefs, define tests, and drive creative concepts that scale across a global audience.

You'll lead market insights, craft hooks and angles, and collaborate with performance managers to optimize campaigns. This role emphasizes initiative, speed, and measurable impact.