Paid Search Program Lead: Growth & ROAS Optimizer

Staples; Framingham (MA); On-site; USD 70,000 - 100,000; Full time

Benefits offered by this job

Flexible PTO

Company Match 401(k)

Physical and Mental Health Wellness programs

Job summary

Staples is looking for a Program Manager, Paid Search to lead strategies and optimize paid search campaigns that drive measurable growth. You will partner closely with various departments to translate business priorities into high-performing campaigns.

The ideal candidate will have a Bachelor's degree and over 5 years of experience in digital marketing or paid search. The role includes managing budgets and optimizing KPIs across platforms like Google Ads and Microsoft Ads.

Staples offers flexible PTO, a culture of inclusivity, and various employee benefits.

Qualifications

• 5+ years of experience in digital marketing or paid search.
• Proven experience managing paid search campaigns.
• Advanced proficiency in Microsoft Excel.

Responsibilities

• Lead the strategy and execution of paid search campaigns.
• Manage budget pacing and spend allocation to meet targets.
• Conduct ongoing optimization of key performance metrics.

Skills

Analytical thinking

Organizational skills

Communication skills

Collaboration

Education

Bachelor’s degree in Marketing, Business, or Analytics

Tools

Google Ads

Microsoft Ads

Microsoft Excel

Google Analytics

Adobe Analytics

Job description

Staples is looking for a Program Manager, Paid Search to lead strategies and optimize paid search campaigns that drive measurable growth. You will partner closely with various departments to translate business priorities into high-performing campaigns.

The ideal candidate will have a Bachelor's degree and over 5 years of experience in digital marketing or paid search. The role includes managing budgets and optimizing KPIs across platforms like Google Ads and Microsoft Ads.

Staples offers flexible PTO, a culture of inclusivity, and various employee benefits.