Paid Search Lead for E‑commerce Growth

TOV Furniture Limited; New York (NY); On-site; USD 135,000 - 175,000; Full time

Benefits offered by this job

Life insurance

401k with 4% match

Paid vacation, sick leave, holidays

Paid parental leave

Annual financial planning session with

Job summary

TOV Furniture Limited in Brooklyn, NY, is seeking a Paid Search Team Lead to own planning, execution, and optimization of paid search campaigns across Google Ads and Bing Ads.

You will manage budgets, run keyword and competitor research, adjust bids and ad copy, and collaborate with marketing, merchandising, and sales to align promotions.

The role includes mentoring specialists, reporting results to leadership, and testing new strategies to boost ROI.

Qualifications

• 5+ years of hands-on paid search experience in e-commerce or retail.
• Experience managing large budgets and extensive product catalogs.
• Strong command of Shopping campaigns, product feeds, and Merchant Center.
• Experience leading or mentoring other marketers.
• Clear communication with non-marketers.
• Self-starter mindset with ability to own numerous, fast-moving projects.
• Data-driven mindset with outstanding analytical skills.

Responsibilities

• Plan, build and optimize Search, Shopping and Performance Max campaigns across a large furniture catalog.
• Manage budgets and pacing against revenue and ROAS targets.
• Research keywords and competitors to find growth and wasted spend.
• Adjust bids, bid strategies and ad copy, and run structured tests on new approaches.
• Work with merchandising and sales to plan promotions, seasonal pushes and inventory priorities.
• Mentor paid search specialists, review their work and set team best practices.
• Report on performance and explain to leadership what’s working, what isn’t and what you’re changing.

Skills

Paid search

Budget management

Shopping campaigns

Mentoring marketers

Communication

Autonomy

Analytics

Job description

TOV Furniture Limited in Brooklyn, NY, is seeking a Paid Search Team Lead to own planning, execution, and optimization of paid search campaigns across Google Ads and Bing Ads.

You will manage budgets, run keyword and competitor research, adjust bids and ad copy, and collaborate with marketing, merchandising, and sales to align promotions.

The role includes mentoring specialists, reporting results to leadership, and testing new strategies to boost ROI.