Paid Media Specialist

The Creative Momentum, LLC.; Georgia; On-site; USD 65,000 - 85,000; Full time

Benefits offered by this job

Opportunity to work with a top-ranked agency

Cool work environment

No excessive hierarchy

Job summary

A leading creative agency in Atlanta is seeking a Full-time Paid Media Specialist. The ideal candidate will have 3+ years of experience in Google Adwords and Google Display, adept at executing paid search and display campaigns. This role offers the chance to significantly contribute to the marketing efforts of the agency and its diverse clientele. Candidates who are self-motivated with strong analytical and communication skills are encouraged to apply.

Qualifications

• 3+ years of experience in managing multi-channel social campaigns.
• Experience in digital analytics reporting.
• Diligent work ethic and self-motivated.

Responsibilities

• Plan and execute paid search and display campaigns.
• Manage campaign budgets for various clients.
• Provide analytics reports and insights to clients.
• Monitor trends in social media and digital landscape.
• Participate in new business pitches when needed.

Skills

Google Adwords (Search) PPC Management

Google Display

Analytical skills

Communication skills

Project management

Microsoft Excel

Facebook Ads Manager

LinkedIn Ads

Education

Bachelor's degree or higher

Tools

Google Display Network

Third-party tracking tools

Job description

Position - Full-time Paid Media Specialist

We are a different type of company, headquartered in the Atlanta, GA area and looking to hire a talented Paid Media Specialist to join our team. We are a fast-paced creative agency without clutter or confusion.

We are looking for a Paid Media Specialist.

The Creative Momentum is expanding our Marketing department and seeking a Paid Media Specialist. This individual needs to be a self-starting, highly detail-oriented professional with 3 or more years of experience in Google Adwords (Search) PPC Management and Google Display. This is your chance to shape the marketing efforts of a booming digital marketing agency and the clients we serve!

About The Creative Momentum – We have been named one of the top 100 fastest growing, privately held businesses in Atlanta 3 years in a row by the Atlanta Business Chronicle and are a 2X Inc. 5000 recipient. Our culture is fun, friendly and growing.

Essential Duties and Responsibilities:

• Plan and execute paid search and display campaigns from the ground up, including proposal development; campaign activation and maintenance; performance reporting; setting and outperforming efficiency benchmarks and establishing and meeting goal metrics.
• Manage campaign setup and ad creation in paid social and display partner platforms, including trafficking & QA’ing ads.
• Manage multiple annual campaign budgets ranging from $30,000 to $1,000,000+ for local, regional and national client roster.
• Effectively create, present and deliver meaningful analytics reports to clients and provide actionable insights based on the data.
• Perform in-depth keyword and website research, bid and budget management, ad grouping and audience targeting.
• Identify optimization opportunities, including continuous testing of ad copy and landing pages, including A/B testing.
• Monitor the latest trends and changes in social media and the digital landscape, including advertising strategies, formats, channels and technologies.
• Collaborate across client and agency partners.
• Participate on new business pitches when needed.
• Own the work and drive amazing results.

Skills And Qualifications:

• Ability to work seamlessly and in active collaboration with the agency account team and creative team, as well as ability to work independently across multiple projects.
• Bachelor's degree or higher with 3+ years of integrated experience managing multi-channel social campaigns and digital analytics reporting experience.
• Strong analytical and mathematical skills.
• Strong verbal and written communication skills, and the ability to communicate complex data effectively.
• Highly organized with ability to multitask in a fast-paced environment and prioritize to meet deadlines.
• Strong knowledge of Microsoft Office, specifically Excel, PowerPoint and Word
• Experience with digital advertising platforms: Facebook Ads Manager (Plus), LinkedIn (Plus), Adwords, Google Display Network
• Experience with third-party tracking and reporting tools.
• Diligent work ethic. Must be self-motivated and able to take the initiative to get the job done.

What's in it for you:

• Future opportunity to work with atop-ranked Atlanta agency.
• Cool people.
• No brown-nosing.

If you are a Paid Media Specialist expert, please apply today!