Paid Media & Analytics Specialist

Getonefootover; Houston (TX); Hybrid; USD 60,000 - 85,000; Full time

Job summary

A progressive marketing firm located in Houston is seeking a dedicated marketing professional to drive campaign strategy and execution. The successful candidate will manage and optimize digital advertising across various platforms such as Google Ads, Facebook, and LinkedIn. Strong qualifications in marketing automation and data analysis are required. The role includes fostering client relationships and coordinating impactful content creation while ensuring high-quality deliverables. Join a collaborative and fast-paced team excited about achieving exceptional marketing results.

Qualifications

• Hands-on experience with Marketing automation platforms like HubSpot.
• Proven track record with paid advertising and analytics platforms.
• Proficiency in online ad platforms, Google Ads, and Meta Business Manager.

Responsibilities

• Design and implement comprehensive paid media campaigns.
• Manage and optimize campaigns in Google Ads, Facebook, and LinkedIn.
• Drive performance through data analysis for campaign effectiveness.
• Facilitate strategic client conversations to guide decisions.
• Coordinate and create compelling content for various platforms.
• Review all work with extreme scrutiny to ensure quality.

Skills

Experience with Marketing automation platforms

Proven track record with paid advertising

Proficiency in online ad platforms

Experience with Google Analytics and tracking

Hands-on with website CMS platforms

Excellent written and verbal communication skills

High level of organization

Job description

Do you dream about crafting compelling online ads and optimizing campaigns? Do you wake up thinking about targeted traffic and maximizing ROI?

You Should Absolutely Apply If…

• You go to sleep thinking about conversions and wake up strategizing campaigns
• You have a “GSD” (Get Sh*t Done) mentality and take ownership of results
• You get energized by solving problems with your brain, Google, and your team—in that order
• You’re the person who catches typos, broken links, and misaligned pixels that others miss
• You can lead client conversations with confidence and move them toward smarter decisions
• You thrive when priorities shift and can pivot with agility
• You have an insatiable hunger to learn what’s new and what’s next in marketing
• You appreciate memes, puns, and working hard while having fun

The Role: What You’ll Actually Do

This isn’t just a Marketing job. It’s equal parts idea generator and execution expert. You’ll be the driving force behind campaigns from strategy through execution.

Core Responsibilities:

Own Campaign Strategy & Execution
Design and implement comprehensive paid media campaigns across multiple channels, ensuring every detail aligns with client goals and brand standards.

Manage & Optimize Digital Advertising
Build, manage, and optimize campaigns in Google Ads, Facebook, LinkedIn, and other platforms. You’ll be hands‑on with budgets, targeting, creative, and performance.

Drive Performance Through Data
Own KPIs and metrics that indicate campaign effectiveness. Analyze web traffic and campaign performance to inform strategy and optimizations.

Foster Client Relationships
Facilitate strategic conversations with clients, educating them and guiding decisions that drive real business results.

Content Coordination & Creation
Coordinate and create compelling content, including landing page copy, ads, white papers, and paid social media posts.

Quality Assurance & Attention to Detail
Review all client work with extreme scrutiny to ensure we only deliver top‑notch, bulletproof deliverables.

Stay Ahead of Trends
Identify and implement best practices, new opportunities, and emerging trends for both clients and One Foot Over.

What You Must Have (Non‑Negotiables)

Experience

• Hands‑on experience with Marketing automation platforms (HubSpot, Eloqua, Marketo, Pardot, etc.)
• Proven track record with paid advertising and analytics platforms

Technical Skills

• Proficiency in online ad platforms (Google Ads, Meta Business Manager, LinkedIn Campaign Manager, etc.)
• Experience with Google Analytics, Tag Manager, and campaign tracking
• Hands‑on experience with website CMS platforms (WordPress, Webflow, etc.)
• Comfort with project management systems and time tracking tools

Personal Attributes

• Extreme attention to detail and discernment
• High level of organization and project management ability
• Self‑starter who takes ownership and initiative
• Excellent written and verbal communication skills
• Ability to manage multiple projects and shifting priorities

Office: Cool, relaxed atmosphere in Houston, TX
Schedule: Monday‑Friday in the office at least 3 days/week (hybrid flexibility)
Availability: We usually keep “normal business hours,” but are available when the team and clients need you
Culture: Collaborative, fast‑paced, feedback‑rich, and fun

If you’ve read this far and you’re nodding your head thinking, “This is exactly what I’ve been looking for,” then we want to hear from you.

One last thing…

We’re looking for someone who doesn’t just want a job. They want this job. Someone who’s genuinely excited about the work, the team, and the opportunity to create exceptional Marketing. If that’s you, apply today. If it’s not, we respect that too, and we wish you the best in finding the right fit.