Paid Media Manager, Veterinary (Remote, Chicago)

Blacksmith Agency LLC; Chicago (IL); Remote; USD 70,000 - 110,000; Full time

Job summary

Blacksmith Agency is an AI‑first digital agency seeking a Paid Media Manager for veterinary clients. You own paid media strategy, budgets, roadmaps, and the narrative when clients ask why. You are the strategic voice at the table and make the calls.

You will manage Google Ads, Meta, LinkedIn and Microsoft Ads, allocate budgets, test creatives, track conversions with GA4 and tags, and present 90‑day roadmaps and quarterly outcomes to clients.

Qualifications

• 3+ years hands-on in Google Ads and Meta and the campaigns you built and ran.
• Proven track record improving ROAS, CPA or pipeline metrics.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• Paid media experience for veterinary or multi-location businesses is a strong plus.

Responsibilities

• Own paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for veterinary accounts.
• Budget allocation, bidding, targeting and creative testing, and knowing when to pause a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• Develop 90‑day and quarterly roadmaps for each client and explain the numbers.
• Grow accounts through retention, upsell and long-term client relationships.

Tools

Google Ads

Meta Ads

LinkedIn Ads

Microsoft Ads

GA4

Tag Manager

Job description

• Remote (USA, Canada, Latin America or South Africa)

Blacksmith Agency

• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As Paid Media Manager, Veterinary you own paid media for a book of veterinary clients (veterinary groups and multi-clinic practices): the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• Paid media for veterinary or similar multi-location businesses is a strong plus.