Paid Media Manager — B2B FinTech Focus

Fidelity Information Services, LLC

New York (NY)

On-site

USD 122,000 - 207,000

Full time

13 days ago

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Benefits offered by this job

Opportunities to make an impact in Fin
Internal career growth opportunities
Personal and professional learning
Inclusive, diverse work environment
Resources to give back to your comunit

Job summary

Fidelity Information Services, LLC is seeking a Manager, Paid Media in New York to own the multi-million-dollar paid media engine driving our commercial pipeline. You will set strategy, pace the budget, manage the agency, and translate data into actionable insights for executives.

This hands-on, individual contributor role requires 8+ years in paid media with B2B lead generation and fintech experience. You will forecast spend, lead testing, and present insights to senior stakeholders,

Qualifications

  • 8+ years in paid media with hands-on depth in B2B lead generation - experience in financial technology a plus
  • A track record of lead generation and growth strategies that drove pipeline and revenue beyond the click
  • Experience managing agencies with clear objectives and accountability
  • Working knowledge of SEO, website optimization and digital analytics - and strong collaboration across marketing capabilities, including product marketing, demand generation, digital and creative
  • The confidence to present insights and recommendations to senior stakeholders, backed by strong communication and project management.

Responsibilities

  • This role will turn commercial priorities into a lead generation strategy across content syndication and paid social, with clear objectives, channel strategy and an investment plan.
  • Forecast and allocate a multi-million-dollar program and move money fast toward what's working.
  • Be the senior day-to-day lead for our media agency. Set direction, challenge thinking and demand sharper testing and real innovation.
  • Work with our data and analytics teams to connect platform performance to conversions through our funnel, then tell that story clearly to senior stakeholders and the executive team.

Skills

Paid media
B2B lead gen
Agency management
SEO knowledge
Digital analytics
Stakeholder communication

Job description

Fidelity Information Services, LLC is seeking a Manager, Paid Media in New York to own the multi-million-dollar paid media engine driving our commercial pipeline. You will set strategy, pace the budget, manage the agency, and translate data into actionable insights for executives.

This hands-on, individual contributor role requires 8+ years in paid media with B2B lead generation and fintech experience. You will forecast spend, lead testing, and present insights to senior stakeholders,

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