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Zusammenfassung
A prominent dining and hospitality company is seeking a highly analytical Manager of Customer Analytics & Strategy to enhance customer engagement and optimize marketing performance. The ideal candidate will possess deep expertise in customer segmentation, CRM analytics, and data visualization, along with strong SQL skills. This position requires 6-10 years of related experience and involves leading data-driven initiatives to inform business strategies. Candidates must be local to Orlando and ready to work in the office four days a week.
Qualifikationen
6-10 years of experience in customer analytics, data science, or marketing analytics roles.
Experience with digital media measurement, attribution, or cross-channel reporting.
Demonstrated ability to connect data insights into business strategy and measurable outcomes.
Aufgaben
Lead the development and execution of customer analytics strategies.
Extract and analyze large customer datasets using SQL.
Build and maintain attribution models and performance dashboards.
Kenntnisse
Customer segmentation
CRM analytics
SQL
Data visualization tools
Statistical modeling techniques
Communication and presentation skills
Ausbildung
Bachelor's degree in Economics, Statistics, Mathematics, or related field
Tools
SQL
R
Tableau
Adobe Analytics
Snowflake
Jobbeschreibung
A prominent dining and hospitality company is seeking a highly analytical Manager of Customer Analytics & Strategy to enhance customer engagement and optimize marketing performance. The ideal candidate will possess deep expertise in customer segmentation, CRM analytics, and data visualization, along with strong SQL skills. This position requires 6-10 years of related experience and involves leading data-driven initiatives to inform business strategies. Candidates must be local to Orlando and ready to work in the office four days a week.
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