Organic Social Media Manager

TopDog Law Firm; United States; Remote; USD 102,000 - 120,000; Full time

Job summary

A leading legal marketing firm is seeking an Organic Social Media Manager to join their expanding team. The role involves managing social media operations, developing innovative strategies, and enhancing brand presence across multiple platforms. Candidates should have a strong background in social media marketing, excellent organizational skills, and a creative mindset. This position offers competitive compensation and a remote working environment.

Benefits

Competitive compensation

Medical, dental, and vision insurance

Remote working environment in EST.

Company-paid life insurance

401(k) with company match

Qualifications

• 3-5 years of experience in social media marketing or community management.
• Strong understanding of social media platform functionalities.
• Experience with scheduling and analytics tools, comfortable with AI software.

Responsibilities

• Manage day-to-day operations of organic social media channels.
• Develop strategies to increase engagement and brand awareness.
• Monitor and engage with audience comments and mentions.

Skills

Social media marketing

Community management

Organizational skills

Communication skills

Creative mindset

Tools

Sprout Social

Graphic design tools

Job description

TopDog Law is revolutionizing legal marketing with a bold, outside-the-box approach. Founded in 2018 by James Helm, our firm has achieved 200-300% year-over-year growth, making us one of the fastest-growing legal brands in the country. With high-performing digital strategies, viral organic content, and data-driven marketing, we’re setting new industry standards.

Ranked No. 187 on the Inc. 5000 list, TopDog Law is just getting started. As we expand our reach, we’re seeking an Organic Social Media Manager to help grow our reach.

About the role

We are seeking an experienced and strategic Social Media Manager to join our dynamic team. This role will focus on managing the Social Media Team in executing organic social media efforts while taking ownership of key initiatives. The ideal candidate is passionate about social media trends, highly organized, and eager to contribute to the growth of our brand’s online presence.

What you'll do

• Manage the day-to-day operations of organic social media channels (Instagram, Facebook, Twitter, LinkedIn, TikTok, etc.)
• Develop and implement social media strategies to increase engagement and brand awareness, including using new tools (like AI) to expand reach and increase efficiency
• Schedule and publish content across social platforms using scheduling tools like Sprout Social
• Build out an influencer strategy, including discovering and working with new influencers that are a fit by finding talent on social media and viral city pages that align with the brand
• Lead brainstorming and research efforts to create innovative content ideas aligned with brand voice and industry trends, and using the latest tools & technologies
• Monitor and engage with audience comments, messages, and mentions, ensuring timely responses and fostering community interaction
• Track and analyze organic social media performance metrics, providing insights and recommendations for improvement
• Maintain a content calendar and coordinate with cross-functional teams to ensure cohesive messaging
• Ensure brand consistency by following established style guides and tone-of-voice guidelines
• Conduct competitive and trend analysis to identify new opportunities for engagement and growth
• Own with influencer and brand partnership outreach, fostering relationships and collaborations
• Stay up to date with platform updates, best practices, and emerging social media trends

Qualifications

• 3-5 years of experience in social media marketing, community management, or a related field
• Strong understanding of social media platforms, their functionalities, and best practices
• Experience using social media scheduling and analytics tools; comfortable with AI software and use cases
• Excellent organizational and time management skills with the ability to handle multiple tasks
• Strong written and verbal communication skills
• Creative mindset with an eye for detail in visuals and copy
• Familiarity with graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus
• Ability to work collaboratively in a fast-paced environment

What We Offer

• Competitive compensation
• Medical, dental, and vision insurance
• Remote working environment in EST.
• Company-paid life insurance
• 401(k) with company match
• Opportunity to be part of an elite, fast-growing legal brand

The pay range for this role is:

102,300 - 120,000 USD per year (Remote (United States))