On-Campus Supervising Producer - NIL & Original Content

Learfield IMG College; Oxford (MS); On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Medical, Dental, Vision

Health Savings Account

401(k) + Match

Parental Leave

Paid Holidays

Job summary

Learfield IMG College in Oxford, MS, seeks a Supervising Producer to lead Learfield Studios on campus. You will develop, produce, and shoot a wide range of content including NIL, original programming, and branded material to engage fans and drive revenue for local and national teams.

As primary on-campus representative, you will collaborate with the athletic department, student-athletes, and staff to ideate, create, and deliver innovative content slate, while managing a team and ensuring

Qualifications

• 8+ years of experience in sports or entertainment creating, writing, producing, and directing video content.
• Hands-on experience shooting and directing video.
• Experience leading a team.
• Excellent communication and presentation skills, including the ability to articulate creative concepts to executive leadership.
• Background in digital, short-form, social, and influencer-driven content; narrative storytelling experience is a plus.

Responsibilities

• Oversee the full Learfield Studios content operation at the university, including creative, production, distribution, analytics, content strategy, and sales integration.
• Lead the development and production of NIL, original, and branded episodic video content to grow fan engagement and drive revenue for local and national sales teams.
• Build trust-driven relationships with student-athletes and guide them through all original, branded, and NIL content initiatives.
• Partner with the athletic department, local property team, and sponsors to create custom NIL content aligned with stakeholder voice, tone, and brand guidelines.
• Shape and continuously refine NIL content best practices across creative, production, distribution, and student‑athlete communication.
• Advise on content strategy that supports athletics priorities, increases engagement, and drives local and national revenue.
• Manage the on‑site content producer, specialist, and additional production resources; delegate effectively to maximize team output.
• Produce, write, direct, and shoot narrative and serialized Learfield Studios content at the university.
• Serve as the creative lead and supervising producer for all active projects.
• Use data, trends, and creative insight to develop year‑round Learfield Studios content strategy and proactive content calendars.
• Pitch, ideate, and execute NIL and branded video series for sales teams; participate in client presentations and productions.
• Ensure the highest‑quality content delivery within established budgets and timelines.
• Collaborate with internal and external teams to meet all agreed‑upon deliverables.
• Develop research, pre‑production, production, post‑production, distribution, and analysis plans for all proactive and reactive content series.
• Optimize content distribution and promotional strategies using data as a key creative input.
• Maintain strong communication with Athletics, SIDs, coaches, and athletic administrators to align content with departmental priorities.
• Manage pre‑sale content presentations, including projected performance, distribution plans, and creative overviews.
• Track performance of all campaigns and create comprehensive recaps for partners, sales teams, and leadership.

Skills

Storytelling

Video production

Team leadership

Communication

Content strategy

Data-driven

NIL content

On-campus collaboration

Shooting/directing

Budget management

Tools

Cameras & lenses

Lighting equipment

Audio equipment

Post-production workflows

Job description

Learfield IMG College in Oxford, MS, seeks a Supervising Producer to lead Learfield Studios on campus. You will develop, produce, and shoot a wide range of content including NIL, original programming, and branded material to engage fans and drive revenue for local and national teams.

As primary on-campus representative, you will collaborate with the athletic department, student-athletes, and staff to ideate, create, and deliver innovative content slate, while managing a team and ensuring