On-Camera B2B SaaS Marketing & Content Creator

Octup; California (MO); On-site; USD 90,000 - 150,000; Full time

Job summary

Octup is seeking a marketing creator who can own demand generation end-to-end in a fast-growing B2B SaaS startup. You will be on-camera, producing content for the brand, and driving strategy, events, and campaigns to build pipeline.

You will develop landing pages, email sequences, and compelling collateral, while running customer tours and industry events. This role reports to the CEO and requires high ownership and hands-on execution.

Qualifications

• Must be comfortable appearing on camera and creating personal brand content.
• Excellent English, native or near-native.
• Deep knowledge of social platforms (TikTok, LinkedIn, Reels, Shorts).
• Experience planning events and running content operations.
• Able to manage a content calendar and events in the same week.
• 2+ years in B2B SaaS marketing at an early-stage company.

Responsibilities

• Own demand creation marketing end-to-end: strategy, content, events and execution.
• Plan and run customer tours, industry events, and meetups.
• Develop landing pages, email sequences, and conversion assets.
• Create case studies, testimonials, and sales collateral.
• Oversee Marketing Ops, vendors, and contractors.

Skills

On-camera proficiency

Excellent English

Social media fluency

Event planning

Content operations

Content calendar management

B2B SaaS marketing

Startup experience

Job description

Octup is seeking a marketing creator who can own demand generation end-to-end in a fast-growing B2B SaaS startup. You will be on-camera, producing content for the brand, and driving strategy, events, and campaigns to build pipeline.

You will develop landing pages, email sequences, and compelling collateral, while running customer tours and industry events. This role reports to the CEO and requires high ownership and hands-on execution.