Omnichannel Strategy Lead - Oncology Launch

Genmab A/S

Princeton (NJ)

Hybrid

USD 143,840 - 215,760

Full time

14 days+
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Benefits offered by this job

401(k) Plan: 100% match on first 6%
Health Benefits: Two medical plan options
Paid vacation and sick leave
Discretionary paid parental leave
Tuition reimbursement

Job summary

A biotechnology company is looking for a Senior Manager, Omnichannel Strategy in Princeton, NJ. This role involves leading the digital strategy for the company's first US launch in HNSCC, developing and executing omnichannel strategies, and managing complex launch environments. Candidates should have 7+ years of experience in Pharma/Biotech, strong digital expertise, and the ability to navigate regulatory dynamics. This position offers a flexible work schedule and a competitive salary ranging from $143,840 to $215,760.

Qualifications

  • A minimum of 7+ years of professional relevant experience required (Pharma/Biotech).
  • Deep digital & omnichannel execution experience across core channels required.
  • Experience with leading marketing technologies in support of digital experiences.

Responsibilities

  • Serve as the digital SME & business partner to the US Marketing & Sales Team.
  • Integrate omnichannel strategies into the overall product brand plan.
  • Shape tactical plans and execute multi-indication launch strategies.

Skills

Digital & omnichannel execution
Marketing operations knowledge
Cross-functional collaboration
Data operations

Education

Bachelor’s degree
Advanced degree

Tools

Marketing technologies

Job description

A biotechnology company is looking for a Senior Manager, Omnichannel Strategy in Princeton, NJ. This role involves leading the digital strategy for the company's first US launch in HNSCC, developing and executing omnichannel strategies, and managing complex launch environments. Candidates should have 7+ years of experience in Pharma/Biotech, strong digital expertise, and the ability to navigate regulatory dynamics. This position offers a flexible work schedule and a competitive salary ranging from $143,840 to $215,760.
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