Senior Consumer Marketing Manager, Omnichannel & Launch

DBV Technologies; Bernards Township (NJ); On-site; USD 155,000 - 180,000; Full time

Job summary

DBV Technologies in Warren, NJ, seeks a Senior Manager, Consumer Marketing to lead omnichannel consumer campaigns, collaborate with agencies, and optimize performance through data‑driven insights. You will own the consumer digital ecosystem, ensure regulatory compliance, and drive launch readiness in a fast‑paced environment.

The ideal candidate has 5+ years in pharma/biotech marketing, hands‑on MLR/PRC experience, and strong project management skills.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, Digital Media, or related field.
• 5+ years of pharmaceutical or biotech marketing experience, with omnichannel focus.
• Experience leading promotional review and MLR/PRC submissions; proficiency with Veeva PromoMats or equivalent.

Responsibilities

• Lead omnichannel consumer marketing execution and agency partnerships.
• Oversee digital consumer experiences, governance, and regulatory compliance.
• Manage PRC/MLR submissions and asset library; coordinate calendar and approvals.
• Own master campaign timelines; ensure on-time, compliant delivery across channels.
• Analyze performance data and optimize investment, messaging, and channel mix.

Skills

Omnichannel marketing

Digital marketing

Agency management

Project management

Veeva PromoMats

Education

Bachelor’s degree in Marketing or related field

MBA or advanced degree preferred

PharmD preferred

Tools

Veeva PromoMats

Job description

DBV Technologies in Warren, NJ, seeks a Senior Manager, Consumer Marketing to lead omnichannel consumer campaigns, collaborate with agencies, and optimize performance through data‑driven insights. You will own the consumer digital ecosystem, ensure regulatory compliance, and drive launch readiness in a fast‑paced environment.

The ideal candidate has 5+ years in pharma/biotech marketing, hands‑on MLR/PRC experience, and strong project management skills.