Omnichannel Marketing Leader with AI-Enabled Growth

Automatic Data Processing, Inc.; Alexandria (VA); Vor Ort; USD 90.000 - 115.000; Vollzeit

Benefits dieser Stelle

In-Office Position with WFA Days

Metro Accessible – King Street

Zusammenfassung

The National Association of Convenience Stores (NACS) in Alexandria, VA, is seeking a Marketing Manager to lead strategy and campaign execution across events, products and services. The role focuses on translating insights into measurable omnichannel campaigns that drive growth and member engagement.

You will bridge strategy and execution, crafting positioning, managing budgets, and collaborating with channel experts to optimize results using AI-enabled tools and emerging technologies.

Qualifikationen

• Bachelor’s degree in marketing, business, or related field.
• A master's degree in a relevant field will be advantageous.
• Experience managing multiple business lines, audiences or campaign portfolios simultaneously preferred.
• 3+ years of experience executing successful product marketing campaigns.
• Proven success in executing lead generation campaigns.
• Deep understanding of market trends and lifecycles.
• Understanding of emerging marketing technologies and strategies.

Aufgaben

• Lead marketing strategy and campaign execution across events, products and services.
• Develop omni-channel marketing plans and audience journeys.
• Own budget for multiple campaigns and optimize spend.
• Manage creative and provide briefs for print, digital, and video.
• Analyze performance with digital and channel teams to improve outcomes.
• Stay current on evolving marketing technologies and AI-enabled tools.

Kenntnisse

Metrics-driven

Analytical

Communication

Project management

Team player

Storytelling

Ausbildung

Bachelor's in marketing

Master's preferred

Tools

HubSpot

Miro

Monday.com

CRM systems

Marketing automation

Jobbeschreibung

The National Association of Convenience Stores (NACS) in Alexandria, VA, is seeking a Marketing Manager to lead strategy and campaign execution across events, products and services. The role focuses on translating insights into measurable omnichannel campaigns that drive growth and member engagement.

You will bridge strategy and execution, crafting positioning, managing budgets, and collaborating with channel experts to optimize results using AI-enabled tools and emerging technologies.