Omnichannel Marketing Director, Pharma Journeys (HCP & DTC)

Scorpion Therapeutics

Chicago (IL)

On-site

USD 150,000 - 210,000

Full time

10 days ago

Application generator

Get a reply from this employer — a resume and cover letter tailored to exactly what they’re hiring for.

Get past ATS filters

Job summary

Scorpion Therapeutics is seeking an Associate Director of Omnichannel Marketing Execution to translate brand strategies into dynamic, trigger-based customer journeys for HCP and patient/DTC audiences across multiple brands. Based in Chicago, this role requires at least three days in-office per week and leadership of end-to-end omnichannel programs.

You will define segmentation, craft real-time campaigns, and oversee technical builds across Veeva CRM and marketing orchestration platforms,

Qualifications

Bachelor's degree in marketing or related field.
7–10 years in pharma/biotech marketing with omnichannel or CRM experience.
Experience building trigger-based customer journeys.
Familiarity with FDA regulations governing promotional communications.

Responsibilities

Develop and optimize end-to-end journey blueprints.
Define audience segmentation and channel strategies.
Design real-time, behavior-triggered campaigns with next-best-action logic.
Oversee technical build and execution through Veeva CRM and marketing orchestration platforms.
Collaborate with brand teams, analytics, medical, market access, and external agencies.
Manage journey performance and continuous improvement via test-and-learn plans.
Partner with data infrastructure teams for real-time signals.