Omnichannel Activation Lead – E-commerce & Retail Media

Lactalis American Group; New York (NY); Hybrid; USD 80,000 - 110,000; Full time

Benefits offered by this job

Paid Time Off from day one

Education Reimbursement

Retirement plans

Job summary

Lactalis American Group in New York City is seeking an Assistant Manager, Omni-Channel to drive retail media and omnichannel performance across regional retailers. You will support e-commerce programs, optimize online channels, and partner with Sales, Planning, Enablement, and Finance to deliver customer-specific marketing initiatives.

Key requirements include a bachelor's degree, 3+ years of experience, and strong analytical, organizational, and communication skills.

Qualifications

• Bachelor's degree in Marketing, Sales, or related field.
• 3+ years of related professional experience.
• Experience managing multiple projects and priorities.
• Ability to work in a fast-paced environment with shifting priorities.

Responsibilities

• Lead omnichannel activation across assigned retail accounts.
• Translate brand strategies into customer-specific programs.
• Collaborate with Sales, Planning, Enablement and Finance.
• Monitor retail media and e-commerce performance.
• Own online channel performance including sales and digital shelf.
• Optimize product detail pages and GTIN data.
• Manage customer program budgets and spending.
• Ensure timely reconciliation and payments for programs.
• Analyze channel performance for improvements.
• Develop creative briefs and proof-of-performance documentation.
• Create monthly sales meeting templates and reports.

Skills

Analytical thinking

Attention to detail

Communication skills

Retail analytics

Circana experience

Omnichannel activation

E-commerce knowledge

Reports & presentations

Education

Bachelor's degree

Job description

Lactalis American Group in New York City is seeking an Assistant Manager, Omni-Channel to drive retail media and omnichannel performance across regional retailers. You will support e-commerce programs, optimize online channels, and partner with Sales, Planning, Enablement, and Finance to deliver customer-specific marketing initiatives.

Key requirements include a bachelor's degree, 3+ years of experience, and strong analytical, organizational, and communication skills.