Omni-Channel Category Marketing Manager

Bass Pro Shops; Springfield (MO); On-site; USD 70,000 - 90,000; Full time

Benefits offered by this job

Retail merchandise discounts

Medical benefits

401k Retirement Savings

Paid vacation and holidays

Job summary

Bass Pro Shops is seeking a Category Marketing Manager in Springfield, MO. This role involves leading strategic marketing initiatives that align with category merchandising priorities and product launches across both Bass Pro Shops and Cabela’s brands.

The ideal candidate will have a Bachelor's degree, 4-6 years of experience in retail marketing, and a passion for the outdoors. Responsibilities include managing marketing budgets and collaborating with cross-functional teams to enhance customer engagement and sales.

Full-time benefits include medical, dental, vision, and more!

Qualifications

• 4-6 years of experience in marketing with a focus on retail.
• Passion for the outdoors and alignment with company brand values.
• Ability to influence and work across multiple business functions.

Responsibilities

• Lead development of strategic marketing initiatives and campaigns.
• Partner with Merchandising to establish strategic marketing priorities.
• Analyze market performance to improve sales and customer engagement.

Skills

Omni-channel retail marketing experience

Strong strategic thinking

Data analysis and translation into strategies

Cross-functional collaboration

Education

Bachelor's Degree in Marketing, Business, Communications or Related

Tools

Microsoft Office Suite

Job description

Bass Pro Shops is seeking a Category Marketing Manager in Springfield, MO. This role involves leading strategic marketing initiatives that align with category merchandising priorities and product launches across both Bass Pro Shops and Cabela’s brands.

The ideal candidate will have a Bachelor's degree, 4-6 years of experience in retail marketing, and a passion for the outdoors. Responsibilities include managing marketing budgets and collaborating with cross-functional teams to enhance customer engagement and sales.

Full-time benefits include medical, dental, vision, and more!