Pro Staff Marketing Strategist

Bass Pro Shops; Springfield (MO); On-site; USD 65,000 - 85,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

Health Savings Account

Flexible Spending Account

401k Retirement Savings

Paid holidays

Paid vacation

Paid sick time

Bass Pro Cares Fund

Job summary

Bass Pro Shops seeks a Marketing Specialist to assist in activating the Pro Staff marketing strategy for Bass Pro Shops, Cabela’s, and WRGMG across owned channels. You will help identify and manage partnerships with anglers, hunters, and shooting professionals to support business goals and elevate brand credibility.

You will collaborate with store partners and dealer networks nationwide, coordinate campaigns with internal teams, analyze ROI, and help refine activations.

Qualifications

• Bachelor’s Degree in Marketing, Communications, or related field is required.
• 3–5 years of experience in Sports Marketing, Partnerships, or Integrated Marketing or related field is preferred.

Responsibilities

• Assist in activation of Pro Staff marketing strategy with stakeholders and leadership.
• Identify Pro Staff, teams and organizations for partnerships to support the business.
• Develop annual marketing plans around Pro Staff programs and individuals.
• Manage relationships with local, regional, state, and national Pro Staff members.
• Coordinate with communications and social media teams to amplify pro staff activity.

Skills

Communication

Relationship-building

Project management

Organizational skills

Entrepreneurial mindset

Can-do attitude

Interpersonal skills

Attention to detail

Education

Bachelor’s Degree in Marketing, Communications, or related field

Tools

Microsoft Office Suite

Job description

Bass Pro Shops seeks a Marketing Specialist to assist in activating the Pro Staff marketing strategy for Bass Pro Shops, Cabela’s, and WRGMG across owned channels. You will help identify and manage partnerships with anglers, hunters, and shooting professionals to support business goals and elevate brand credibility.

You will collaborate with store partners and dealer networks nationwide, coordinate campaigns with internal teams, analyze ROI, and help refine activations.