North America Process Instrumentation VP of Marketing

KROHNE INC; Beverly (MA); Sur place; USD 150 000 - 230 000; Plein temps

Résumé du poste

KROHNE is seeking a strategic marketing leader to drive North American marketing, product management, and industry strategy from our Beverly, MA headquarters. You will partner with executives to shape the regional market, lead managers, and direct initiatives across campaigns, products, and partnerships.

This executive role requires a strong track record in strategic marketing, team leadership, and cross-functional execution to grow market presence and revenue in North America.

Qualifications

• Four-year college or university degree; or two to four years related experience and/or training.
• 7–10 years of strategic marketing experience preferred.
• Ability to read, analyze, and interpret common scientific and technical journals, financial reports, and legal documents.
• Up to 60% domestic and international travel is required for this role.

Responsabilités

• Establish, promote, and increase KROHNE brand name and market recognition in North America.
• Lead a team of local Product Managers and Industry Managers that will determine North American market and product requirements and ensure they are addressed by R&D.
• Work closely with Corporate Marketing to promote and link the North American message to that of the KROHNE Group.
• Solicit and direct sales leads and opportunities to Direct and Independent Representative Sales Channels.
• Support Sales efforts by finding and helping develop new or underserved markets and industries.
• Formulate and execute strategies to expand market presence and increase revenue streams.
• Identify new business and partnerships to drive new revenue sources in North America.
• Assist the sales team with negotiation and closing of new business through direct involvement, oversight and collaboration with key stakeholders.
• Regularly benchmark competition and communicate findings to local and international Management
• Develop training related to products and industries for existing staff and continuously improve onboarding training for direct employees.
• Develop marketing campaigns targeted for the North American market.
• Review market analyses to address customer needs, price schedules, and discount rates.
• Direct staffing, training, and performance evaluations to develop and control business development and sales support program.
• Represent company at trade association meetings, committees, and trade shows to promote product, services and solutions.
• Direct and support departments within the organization to prepare technical publications.
• In conjunction with the CEO, evaluate and approve budget, expenditures, and appropriations for sales support, marketing and travel activities.
• In conjunction with the executive team, analyze, guide and control monthly & annual expenditure of the company, paying special attention to profit and loss in subordinate departments to conform with budgetary requirements.

Connaissances

Strategic marketing

Leadership

Executive communication

Problem solving

Team management

Adaptability

Ethics

Formation

Bachelor's degree

Description du poste

KROHNE is seeking a strategic marketing leader to drive North American marketing, product management, and industry strategy from our Beverly, MA headquarters. You will partner with executives to shape the regional market, lead managers, and direct initiatives across campaigns, products, and partnerships.

This executive role requires a strong track record in strategic marketing, team leadership, and cross-functional execution to grow market presence and revenue in North America.