Nine-Figure Paid Growth Lead

Packz; New York (NY); In loco; USD 120.000 - 180.000; Tempo pieno

Vantaggi offerti da questo lavoro

Health insurance

Vision

Dental

401(k)

Equity

DoorDash credit ($30 daily lunch/dine)

Descrizione del lavoro

Packz is seeking a Performance Marketing Lead to own the full paid media stack with direct reporting to the CEO. You will deploy a nine-figure annual ad budget across Meta, TikTok, Snapchat and DSPs, running the platforms daily and shaping paid strategy as the company scales.

This is a hands-on role in a fast-moving startup with room to influence channel choices and measurement. You will manage creative testing at scale, set performance targets with leadership, and collaborate with engineering

Competenze

• 5+ years of hands-on direct-response media buying across multiple channels.
• Deep expertise in Meta and TikTok advertising for mobile apps.
• Track record of high-volume creative testing and scaling winning ads.
• Experience owning a large paid budget and allocating by results.
• Strong command of unit economics and performance measurement.

Mansioni

• Own budget and strategy across paid media channels with weekly optimization.
• Run platforms day-to-day, including building/maintaining a high-volume creative testing framework.
• Launch ads at high volume with clean tracking, targeting, and assets.
• Set thresholds for scaling vs. testing, and allocate spend to winners.
• Own attribution setup and cross-channel measurement; use AI tools for performance insights.
• Collaborate with marketing and engineering to automate ad launches and reporting.

Conoscenze

Media buying

Meta & TikTok ads

Creative testing

Budget management

Performance analytics

Ad platform automation

Policy & compliance

Strumenti

Platform APIs

Descrizione del lavoro

Packz is seeking a Performance Marketing Lead to own the full paid media stack with direct reporting to the CEO. You will deploy a nine-figure annual ad budget across Meta, TikTok, Snapchat and DSPs, running the platforms daily and shaping paid strategy as the company scales.

This is a hands-on role in a fast-moving startup with room to influence channel choices and measurement. You will manage creative testing at scale, set performance targets with leadership, and collaborate with engineering