New Home Advisor

Hakes Brothers LCNM, LLC; Town of Texas (WI); On-site; USD 55,000 - 90,000; Full time

Job summary

Hakes Brothers is seeking a seasoned New Home Advisor to drive monthly sales goals and deliver outstanding customer service across the buyer journey. You will present model homes, manage leads, and use HubSpot to keep data accurate while maintaining a high-end brand experience.

The role emphasizes selling to-be-builts with ownership mindset, creative sales solutions, and regular collaboration with realtors and the marketing team to secure competitive advantages in a fast-paced marketplace.

Qualifications

• Required: High School diploma or GED.
• Required: At least two years' relevant experience in sales (commission-based preferred).
• Preferred: At least two years' new home sales experience.

Responsibilities

• Ensure every Hakes Brothers home buyer has an excellent experience when purchasing a new home.
• Represent Hakes Brothers with honesty and integrity in negotiations within approved parameters.
• Generate and foster leads with realtors, referrals, and potential buyers.
• Proactively follow up on leads and manage the sales process toward closing.
• Maintain model homes, signage, and event presence; promote inventories and MLS listings.
• Use CRM (HubSpot) to manage buyer leads and ensure data integrity.
• Attend sales meetings and build relationships with realtors and clients.

Skills

Self-starter

Closing techniques

Team-oriented

Product knowledge

Interpersonal skills

Negotiation

Organizational skills

Detail-oriented

Analytical skills

Relationship building

Education

High School diploma or GED

Job description

Job Description

New Home Advisor Expectations and Commitments: to consistently achieve individual monthly sales goals and Avid survey results, while delivering outstanding customer service throughout the entire customer journey. The NHA is responsible for ‘A+’ community and model presentation, prospect and backlog management, monthly CMAs, and daily use of HubSpot to ensure data integrity.

Hakes Brothers builds luxury homes with high-end finishes at competitive prices, which helps us stand out among our homebuilding peers. We are seeking a seasoned new home sales professional who understands how to sell high-end value versus selling discounts and incentives. The candidate must be skilled at selling “to-be-builts” and not just late-stage specs.

You must have an ownership mentality and be creative with sales solutions, while keeping up with the competition and their offerings.

Duties

• Ensuring that every Hakes Brothers home buyer has an excellent experience purchasing a new home.
• Using honesty and integrity in all representations and negotiations, while abiding by the parameters approved by Hakes Brothers.
• Generating and fostering leads and prospects with realtors, customer referrals, and potential buyers.
• Proactively following up on leads.
• Representing Hakes Brothers at a model home and any sponsored or hosted events.
• Becoming proficient in sales strategies, including prospecting, product knowledge, competitor knowledge, and sales techniques.
• Maintaining promotional signage in and around your assigned community.
• Conducting presentations to model home visitors and demonstrating the amenities of the community.
• Promoting Hakes Brothers by listing inventory homes on the MLS, sending e-mail blasts, distributing flyers around your community, and hosting model home grand openings and community/sponsored events.
• Conducting monthly or quarterly competitor market analysis (as applicable).
• Utilizing the CRM to the fullest ability to prospect and manage buyer leads.
• Model home/spec maintenance.
• Attending sales meetings and quarterly luncheons.
• Building relationships with realtors daily to promote Hakes Brothers, and making weekly visits to realty offices for presentations.
• Preparing required paperwork for each home sale and for prospective purchasers.
• Communicating with the buyer regarding construction start and completion dates, and remaining actively involved in the sales process through closing.
• Contributing to a positive, cooperative, team-oriented sales environment.
• Always looking, dressing, and speaking professionally.
• Other duties as assigned.

Education

Required: High School diploma or GED

Experience / Qualifications

Required: At least two years' relevant experience in sales (preferably commission-based)

Preferred: At least two years' new home sales experience

Skills / Abilities

• Self-starter
• Has a demonstrated ability with various sales and closing techniques to advance a sale
• Enthusiastic and team-oriented attitude
• Thorough and technical understanding of products to be sold
• Excellent interpersonal and customer service skills
• Excellent sales and negotiation skills
• Excellent organizational skills and attention to detail (e.g., mistakes in contract writing are few and far between)
• Strong analytical and problem-solving skills
• Proven ability to build and maintain relationships with clients
• Ability to function well in a high-paced and, at times, stressful environment
• Has excellent proficiency with both the contract and the product

Physical Requirements

• Prolonged periods sitting at a desk and working on a computer
• Routine installation of community signage
• Must be able to lift up to 15 pounds, occasionally