New Business Development Associate

Cortina Foods Inc.; United States; On-site; USD 65,000 - 90,000; Full time

Job summary

National Cortina Foods Inc. is seeking a New Business Development Associate to drive growth in bakery and ingredients sectors across the U.S. This role focuses on identifying opportunities, building a strong sales pipeline, and collaborating with marketing, operations, and distributors to expand market reach.

Remote-friendly with occasional travel as needed. The ideal candidate has 3–5 years in BD or sales within bakery/CPG, a bachelor's degree, and excellent communication and

Qualifications

• Bachelor’s degree in Business, Marketing, or related field.
• 3–5 years in business development, account coordination, or sales within bakery/CPG.
• Familiarity with the U.S. bakery market and distribution channels.
• Strong interpersonal, communication, and presentation skills.
• Proactive, organized, and results-driven; able to manage multiple priorities.
• Comfortable in fast-paced, entrepreneurial environment.
• Proficient in Microsoft Office and CRM systems (Salesforce, HubSpot).

Responsibilities

• Research and identify new business opportunities in bakery, ingredient, and foodservice markets.
• Build and maintain a pipeline of qualified leads through outreach and research.
• Support development and execution of strategic sales initiatives.
• Assist onboarding and coordination of new customer accounts.
• Participate in customer meetings, trade shows, and industry events.
• Prepare presentations, proposals, and pricing summaries.
• Collaborate with customers to tailor product solutions.
• Maintain CRM documentation of leads and opportunities.

Skills

Communication

Presentation

Relationship building

Organization

Detail orientation

Team collaboration

Education

Bachelor’s degree in Business/Marketing

Tools

Salesforce

HubSpot

Microsoft Office

Job description

Location: National Cortina,United States (Remote)

Position Requirement: You MUST have a bakery background to be considered for this role.

Position Overview

The New Business Development Associate supports National Cortina’s continued growth by identifying, developing, and securing new business opportunities, specifically within the bakery and ingredients sector. This role plays a vital part in expanding the company’s customer base, building long-term partnerships, and supporting key sales initiatives across retail, bakery, and foodservice channels. The ideal candidate is motivated, resourceful, and has a strong understanding of the bakery industry, along with a passion for premium food products and relationship-driven sales.

Key Responsibilities

Business Growth & Prospecting

• Research and identify new business opportunities in the bakery, ingredient, and foodservice markets.
• Build and maintain a strong pipeline of qualified leads through networking, outreach, and industry research.
• Support the development and execution of strategic sales initiatives to expand market reach.
• Assist in the onboarding and coordination of new customer accounts.

Customer & Partner Engagement

• Participate in customer meetings, trade shows, and industry events to promote National Cortina’s brands and capabilities.
• Prepare and deliver presentations, proposals, and pricing summaries under the guidance of senior sales leaders.
• Work collaboratively with key customers to identify needs and tailor product solutions.
• Foster positive relationships with distributors, brokers, and manufacturing partners to strengthen business opportunities.

Cross-Functional Collaboration

• Partner with Marketing to develop materials that support new business outreach and category positioning.
• Work with Operations and Supply Chain teams to ensure alignment on product availability, timelines, and fulfillment requirements.
• Provide customer and market insights to inform product development and promotional initiatives.

Performance Tracking & Reporting

• Maintain accurate CRM documentation of all leads, opportunities, and follow-ups.
• Track progress toward sales and pipeline goals, identifying potential gaps or areas for improvement.
• Support monthly reporting on business development metrics and achievements.

Qualifications

Bachelor’s degree in Business, Marketing, or related field.

3–5 years of experience in business development, account coordination, or sales within the bakery, ingredient, or CPG food industry.

Familiarity with the U.S. bakery market, customer networks, and distribution channels.

Strong interpersonal, communication, and presentation skills.

Proactive, organized, and results-driven, with the ability to manage multiple priorities.

Comfortable working both independently and collaboratively in a fast-paced, entrepreneurial environment.

Proficient in Microsoft Office and CRM systems (Salesforce, HubSpot, or equivalent).

Strong organizational and documentation skills.

Clear written and verbal communication.

Ability to manage multiple priorities and deadlines.

Detail-oriented with a compliance-focused mindset.

Collaborative and professional approach.

Working Conditions & Physical Demands

Primarily office-based in a hybrid or onsite work environment, depending on business needs.

Standard business hours, with flexibility as required to support organizational priorities.

Periodic travel may be required for meetings, site visits, or leadership engagements.

Frequent use of a computer, phone, and other office equipment.

Ability to sit or stand for extended periods and move within office or facility environments.

Occasional lifting of materials up to 25 pounds.

Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.