New-Business Advertising Executive: Cross-Platform Growth

Capital City Press; New Orleans (LA); On-site; USD 60,000 - 90,000; Full time

Benefits offered by this job

Health benefits

Retirement plan

Paid time off

Job summary

The Advocate, a division of Georges Media Group, is seeking a Marketing Account Executive in New Orleans and surrounding areas to drive growth through new client acquisition and account development across print and digital products.

This role emphasizes consultative selling, multi-platform campaigns, and digital leadership to expand our advertiser base and showcase The Advocate’s full portfolio of print, digital, and event sponsorship solutions.

Qualifications

• 2-3 years of sales, marketing, or business development experience.
• Previous media/advertising sales experience strongly preferred.
• Strong understanding of today’s marketing/advertising ecosystem, including both traditional and digital media.

Responsibilities

• New Business Acquisition: Proactively identify, prospect, and secure new advertising clients through strategic outreach, networking, and market research.
• Consultative Selling: Discover client objectives and develop customized advertising solutions using our full suite of print and digital offerings.
• Multi-Platform Expertise: Present and sell cross-platform campaigns including print, SEM, SEO, social media, OTT/CTV, targeted display, Amazon advertising solutions, and more.
• Digital Leadership: Stay current on emerging media trends and confidently position digital-first and integrated strategies to new advertisers.
• Competitive Conquesting: Successfully convert advertising dollars from competitive media by articulating the value, reach, and ROI of The Advocate’s solutions.
• Relationship Development: Build strong, long-term partnerships with new clients by delivering results, insight, and exceptional service.
• Reporting & Forecasting: Maintain accurate sales pipelines, forecasts, and activity reporting while providing insight into market trends and competitive activity.
• Continuous Improvement: Participate in ongoing training, workshops, and industry events to sharpen sales skills and stay ahead of evolving advertising solutions.

Skills

Sales experience

Media advertising

Digital advertising knowledge

Job description

The Advocate, a division of Georges Media Group, is seeking a Marketing Account Executive in New Orleans and surrounding areas to drive growth through new client acquisition and account development across print and digital products.

This role emphasizes consultative selling, multi-platform campaigns, and digital leadership to expand our advertiser base and showcase The Advocate’s full portfolio of print, digital, and event sponsorship solutions.