National Sales Manager

Freddie Mac; United States; Remote; USD 100,000 - 150,000; Full time

Job summary

A leading company in the firearms industry is seeking a National Sales Manager to lead sales operations across multiple channels. The ideal candidate will develop strategic sales plans and manage relationships, with a focus on driving revenue growth in a highly regulated market.

Qualifications

• Minimum 5 years of sales experience in ammunition or firearms industry.
• 2+ years in a leadership or management role.
• Strong understanding of product types and regulations.

Responsibilities

• Develop and execute sales strategies to meet revenue goals.
• Identify business opportunities and establish relationships.
• Manage national, regional, and international accounts.

Skills

Communication

Negotiation

Strategic thinking

Analytical skills

Education

Bachelor's degree in business, marketing, or related field

Job description

Job Summary:

We are seeking a dynamic and results-driven National Sales Manager to lead and expand our sales operations across multiple channels and territories. This high-impact leadership role is responsible for developing and executing strategic sales plans, building strong relationships with key stakeholders, and driving revenue growth within a highly competitive and regulated industry.

Key Responsibilities:

• Develop and execute comprehensive sales strategies to meet and exceed revenue goals across all domestic and international markets).
• Identify new business opportunities and establish relationships with key decision-makers, distributors, dealers, and end-users.
• Manage and grow a portfolio of national, regional, local retailers and international accounts.
• Leverage deep knowledge of various channels of trade including National/Regional sporting goods, buying groups, farm & home co-op, and 2-step distribution.
• (Preferred) Experience with Canada and International accounts
• Collaborate with the marketing team to create and implement targeted campaigns, enhance trade show presence, and execute effective product promotions.
• Ensure compliance with all relevant federal, state, provincial, and international regulations regarding the sale and distribution of ammunition and bullets.
• Analyze market trends, competitor activity, and customer feedback/needs to guide strategic decisions.
• Provide accurate and timely sales forecasts, performance reports, and market insights for senior management.
• Work cross-functionally with operations and logistics teams to support efficient order fulfillment and customer satisfaction via the S&OP (Sales & Operations) process.
• Develop and maintain productive partnerships with key industry associations and regulatory bodies.
• Lead, mentor, and develop state & regional sales representatives to drive performance and achieve organizational objectives.

Requirements

Qualifications:

• Bachelor's degree in business, marketing, or a related field. An equivalent combination of education and experience will be considered.
• 5+ years of sales experience in the ammunition, firearms, or outdoor sporting goods industry, with at least 2 years in a leadership or management role.
• Strong understanding of the ammunition and bullet marketplace, including product types, regulations, and customer segments.
• Demonstrated success in meeting and exceeding sales targets in a competitive market.
• Experience in international sales and familiarity with global import/export regulations related to ammunition and bullets.
• Excellent communication, negotiation, and presentation skills.
• Willingness and ability to travel 50%-60% within the U.S., Canada, and internationally.
• Must be legally eligible to work in the United States and travel internationally.

Key Attributes:

• Strategic thinker with strong analytical skills.
• Self-motivated and driven to succeed in a fast-paced, competitive environment.
• Excellent interpersonal skills and the ability to build rapport with customers and partners.
• Commitment to ethical sales practices and regulatory compliance.