National Sales Director, Microgreens & Floral Solutions

Fresh Origins; San Diego (CA); On-site; USD 160,000 - 185,000; Full time

Job summary

Fresh Origins in California seeks a Sales Director to lead nationwide foodservice and retail sales and drive growth for our microgreens, edible flowers, decorative flowers and specialty items. You will oversee all sales activities, align with marketing and production, and build strong relationships with brokers, distributors, and selling partners.

The role requires strategic planning, team leadership, and the ability to execute plans, monitor performance, and adapt to market changes.

Responsibilities

• Execute sales plans, budgets, and marketing strategies.
• Build and maintain relationships with selling accounts.
• Understand product applications and production schedules for growth.
• Support the growth and direction of the Fresh Origins sales team.
• Develop long-term programs to drive business and cultivate new customers.
• Ensure customer needs are met and drive satisfaction.
• Monitor performance against goals and adjust strategies.
• Lead launch and management of new products and programs.

Job description

Fresh Origins in California seeks a Sales Director to lead nationwide foodservice and retail sales and drive growth for our microgreens, edible flowers, decorative flowers and specialty items. You will oversee all sales activities, align with marketing and production, and build strong relationships with brokers, distributors, and selling partners.

The role requires strategic planning, team leadership, and the ability to execute plans, monitor performance, and adapt to market changes.