National Sales Channel Manager

Adams Limitless; Buffalo (NY); On-site; USD 90,000 - 135,000; Full time

Job summary

Adams Limitless in Buffalo, NY is seeking a National Channel Sales Manager to develop and grow distributor sales across North America. You will support existing distributors and cultivate new partnerships while reporting to the General Manager.

The role emphasizes managing targets, pipelines, pricing, forecasts, and budgets within CRM/ERP systems, with up to 30% travel and a focus on regional market entry and expansion.

Qualifications

• 5+ years of channel sales experience.
• Experience in mechanical, commercial, or industrial environments preferred.
• Strong communication and negotiation skills.
• Ability to travel up to 30%.

Responsibilities

• Grow distributor sales by expanding existing accounts and adding new distributors.
• Develop and execute market-entry strategies for new regions and product lines.
• Build relationships, provide sales support, product expertise, and coaching.
• Own distributor performance including sales targets, pipelines, pricing, forecasts, budgets, and CRM/ERP tracking.
• Analyze market trends and data to identify growth opportunities.
• Lead distributor meetings, presentations, and field visits with face-to-face support.
• Prepare monthly and quarterly reports and 3–6 month forecasts.
• Attend trade exhibitions and travel ~30%.

Skills

Channel sales

Account management

Negotiation

CRM

Data analysis

Team collaboration

Independent thinker

Forecasting

Microsoft Office

Tools

Microsoft Office

Job description

We are seeking a National Channel Sales Manager responsible for developing and growing distributor sales in line with company objectives. Based in Buffalo, NY, this role reports to the General Manager

You will support the existing distributor network, working side by side with the Distribution Account Manager, while creating and cultivating a new network to expand reach throughout North America and secure national accounts.

What You’ll Do

• Grow distributor sales by expanding existing accounts and identifying and converting new distribution partners across North America.
• Develop and execute market-entry strategies for new regions and product lines.
• Build strong relationships with distributors and key customers, providing sales support, product expertise, and coaching.
• Own distributor performance, including sales targets, lead pipelines, pricing, forecasts, budgets, and activity tracking through CRM and ERP systems.
• Analyze market trends and data to identify growth opportunities and prioritize target markets.
• Lead regular distributor meetings, presentations, and field visits while providing face-to-face customer support.
• Prepare monthly and quarterly reports and 3–6 month sales forecasts.
• Attend trade exhibitions and travel approximately 30% as required.

What We’re Looking For

• 5+ years of previous channel sales experience.
• Experience in a mechanical, commercial, or industrial environment preferred.
• Mechanical or mathematical aptitude is a plus.
• Highly motivated self-starter with the ability to think innovatively and work independently and within a team.
• Ability to plan and direct initiatives for growth.
• Excellent follow-through and task completion.
• Willingness to pursue new or unproven ideas and the ability to learn and adapt in a rapidly changing environment.
• Excellent communication skills with the ability to motivate distributors and effectively engage with customers.
• Computer skills, including Microsoft Office, with a willingness to learn new programs.

What Will Help You Succeed

• Customer-focused attitude with a positive approach to obstacles and objections.
• Strong relationship-building, networking, and negotiation skills.
• Ability to use independent judgment to solve complex issues.
• Authentic communication and the ability to motivate others.
• Drive and commitment to achieve personal and company goals.
• Strong organization, attention to detail, prioritization, and time management.
• Willingness and desire to continuously learn.

We are an equal opportunity employer on behalf of our construction clients and thank all that apply.