National Experiential Events & Activations Manager

Good Boy Vodka; United States; Remote; USD 90,000 - 130,000; Full time

Job summary

Good Boy Vodka is seeking a National Events & Activations Manager to lead the brand’s national events, sponsorships, and experiential activations. The role includes evaluating opportunities, building event plans, coordinating logistics, shipping POS, managing Brand Ambassadors, and conducting post-event ROI analysis.

The ideal candidate thrives in a fast-moving environment, executes plans, and collaborates with Brand Managers, Field Marketing, Sales, distributors, agencies, and partners to

Qualifications

• 4+ years in experiential marketing, event management, or related field.
• Strong organizational skills with attention to detail.
• Able to manage budgets and track expenses.
• Willing to travel frequently across the United States.
• Excellent written and verbal communication.
• Experience coordinating cross-functional teams and vendors.

Responsibilities

• Serve as central point of review for national and regional events, sponsorships, and activations.
• Develop a consistent process for evaluating event and sponsorship requests.
• Coordinate logistics, shipping, staffing, and on-site execution.
• Maintain the master calendar for national and regional events and activations.
• Track ROI and post-event reporting; evaluate event performance.
• Lead the Brand Ambassador program and BA staffing nationwide.
• Collaborate with Brand Managers, Sales, distributors, and agencies.
• Manage budgets, contracts, and vendor relationships.

Skills

Organization

Project management

Communication

Travel ready

Beverage industry

Budgeting

Stakeholder management

Job description

Good Boy Vodka is seeking a National Events & Activations Manager to lead the brand’s national events, sponsorships, and experiential activations. The role includes evaluating opportunities, building event plans, coordinating logistics, shipping POS, managing Brand Ambassadors, and conducting post-event ROI analysis.

The ideal candidate thrives in a fast-moving environment, executes plans, and collaborates with Brand Managers, Field Marketing, Sales, distributors, agencies, and partners to