NASCAR Partnerships Specialist

Celsius; Boca Raton, Northern (FL, KY); Hybrid; USD 55,000 - 75,000; Full time

Benefits offered by this job

Medical & Vision

Disability

Vacation days

Holidays

401(k) match

Identity protection

Job summary

Celsius Holdings, Inc. is seeking a NASCAR Partnerships Coordinator to support the execution of NASCAR partnerships across Celsius and Rockstar brands.

The role coordinates day-to-day partnership operations, manages deliverables, and assists with race weekend activations and documentation. The candidate should be highly organized, detail-oriented, and passionate about motorsports, with 1–3 years in sports marketing or related fields.

Qualifications

• 1-3 years of experience in sports marketing, partnership marketing, event management or sponsorship activation.
• Bachelor's degree in Marketing, Sports Management, Business, Communications or related field.
• Experience working with professional sports teams, agencies, or properties is preferred.
• Passion for NASCAR and motorsports highly preferred.
• Willingness to travel extensively during NASCAR season, including weekends.
• Excellent relationship building and people skills.
• Strong problem-solving skills.
• Excellent written and oral communication skills.
• Highly organized and able to manage multiple priorities and projects at once.
• Proficiency with Microsoft Office (Word, Excel & PowerPoint)

Responsibilities

• Partnership Execution & Asset Management - Manage NASCAR partnerships, track assets, maintain calendars, and ensure all obligations are met on time.
• Race Weekend Operations & Event Execution - Support planning and on-site execution of race activations, hospitality, and events, including logistics and guest management.
• Cross-Functional Collaboration - Coordinate with internal teams to maximize NASCAR assets and support marketing, retail, and activation needs.
• Communication & Relationship Management - Coordinate with teams, agencies, vendors, and stakeholders, ensuring clear communication and follow-up.
• Budget & Administrative Support - Assist with POs, invoices, budget tracking, vendor payments, and documentation.
• Reporting & Measurement - Collect metrics, support recaps, organize data, and assist with performance reporting.

Skills

Sports marketing

Partnership marketing

Event management

Sponsorship activation

Communication skills

Relationship building

Problem solving

Organization

MS Office

Education

Bachelor's degree in Marketing

Tools

Microsoft Office

Job description

Celsius Holdings, Inc. is seeking a NASCAR Partnerships Coordinator to support the execution of NASCAR partnerships across Celsius and Rockstar brands.

The role coordinates day-to-day partnership operations, manages deliverables, and assists with race weekend activations and documentation. The candidate should be highly organized, detail-oriented, and passionate about motorsports, with 1–3 years in sports marketing or related fields.