Multimedia Production Specialist

Walstrom Marine, Inc.; Petoskey (MI); On-site; USD 45,000 - 68,000; Full time

Benefits offered by this job

Year-round employment

Paid holidays

401K with 5% company match

Vacation time

Health insurance

Dental insurance

Vision insurance

Company-paid life insurance

Company-paid short-term disability

Voluntary plans

Company branded gear

Job summary

Walstrom Marine in Michigan is seeking a Multimedia Production Specialist to lead visual storytelling of inventory, locations, and people. This hands-on role focuses on photography, video, and drone work across our locations and ensures listings are visually compelling and consistent.

You will build a centralized media library, edit raw footage into finished inventory content, manage the Walstrom Marine YouTube channel, and collaborate with marketing on content priorities.

Qualifications

• Portfolio demonstrating photography and videography work is required.
• FAA Part 107 Remote Pilot Certificate or ability to obtain within 90 days.
• Experience with 360-degree photography equipment is preferred.
• Strong eye for composition, lighting, and visual storytelling.
• Proficiency with photo/video editing software (Lightroom/Photoshop/Premiere).
• Basic graphic design skills for listing sheets and signage.
• Highly organized with attention to detail and camera gear maintenance.
• Must be able to travel frequently between locations.

Responsibilities

• Photograph and film all inventory, including drone footage, to a dealership-wide standard.
• Inspect boats before shooting and coordinate with Detailing for clean presentation.
• Coordinate with Inventory Manager to stage boats for photography and video.
• Photograph dealership locations, facilities, and events, including staff headshots.
• Build a centralized content library accessible to multiple teams.
• Edit raw video into finished inventory content and manage the YouTube channel.
• Design and produce listing sheets and signage with key specs and QR codes.
• Maintain in-lot signage and pricing, keeping data up to date.
• Collaborate with marketing on ongoing content needs and shoot priorities.
• Maintain photo/video/drone equipment and organize digital assets.

Skills

Photography

Videography

Drone operation

Storytelling

Education

FAA Part 107 Remote Pilot Certificate

Tools

Adobe Lightroom

Photoshop

Premiere Pro

CapCut

Canva

Illustrator

InDesign

Job description

Our success hinges on the exceptional individuals who join our team, and we are dedicated to investing in their career growth and development. As we continue to expand our team, we remain steadfast in upholding the family-owned values that define us while offering the benefits and growth opportunities characteristic of a larger organization. Join us in maintaining our legacy and driving the future of marine excellence!

Position:Multimedia Production Specialist

Location: Bay Harbor, MI

Job Id:319

# of Openings:1

Who We Are

At Walstrom Marine, we take pride in our 80-year legacy of providing exceptional service and keeping our customers on the water all season long. We are a marine group consisting of dealerships, service centers, storage facilities, and marinas, all working together to make owning a boat as enjoyable and effortless as possible. Specializing in iconic brands such as Tiara Yachts, Regal, Sea Ray, Chris-Craft, and Pursuit, Walstrom Marine has become the fastest-growing marine dealer in Northern Michigan, boasting 9 locations.

Our success hinges on the exceptional individuals who join our team, and we are committed to investing in their career growth and development. At Walstrom, we prioritize continuous training and learning opportunities for all team members. As we expand, we remain rooted in the family-owned values that define us, while offering the benefits and advancement potential of a larger organization. Join us in maintaining our legacy and driving the future of marine excellence!

What We Are Looking For

Walstrom Marine is looking for a Multimedia Production Specialist to lead the visual storytelling of our inventory, locations, and people. This is a hands-on photo, video, and drone role at its core: you'll be the one behind the camera capturing inventory stills, 360-degree spins, walkarounds, and aerial footage across our locations. You'll also own how that inventory is visually merchandised online — making sure every listing looks its best — and you'll build out a well-organized, company-wide content library that any team can draw from to tell our story across channels.

Main Duties and Responsibilities

• Photograph and film all inventory — stills, 360-degree spins, walkarounds, and drone/aerial footage — to a consistent, dealership-wide quality standard,and ownhow that inventory is merchandised across our website and listing platforms.
• Inspect each boat before shooting and hold it to a high presentation standard — wipe down minor dirt or water spotspersonally, orcoordinate with the Detailing department to schedule cleaning when a boat needs more than that, rather than shooting a unit that isn\'t ready.
• Coordinate with the Inventory Manager to schedule and stage boats for photography and video, on land or in water, and with the sales team to schedule and travel to brokerage listing locations, since those boats aren\'ton our lots.
• Photograph and film dealership locations, facilities, and events, as well as staff and team members — including new hire headshots — for the website, internal materials and marketing.
• Build andmaintaina centralized company-wide content library of photo and video assets — accessible to any team not just marketing — and keep itaccurateas manufacturers add ordiscontinuemodels.
• Edit raw video into finished inventory content (walkarounds, feature highlights, and similar), andmanage the Walstrom Marine YouTube channel; marketing may also pull raw footage separately for their own edits.
• Design and produce boat listing sheets/posters — one-sheets featuring theboat'sphoto, a QR code linking to its website listing, and key specs and description.
• Create andmaintainin-lot/in-water boat pricing signage, keeping itaccurateand up to date as inventory and pricing change.
• Coordinate with the marketing team on ongoing content needs and shoot priorities.
• Maintain photo, video, and drone equipment, and keep digital assets organized, labeled, and backed up under a consistent file and naming structure.

What you need to be successful

• Demonstrated experience in photography and videography; a portfolio isrequired.
• FAA Part 107 Remote Pilot Certificate, or ability to obtain one within90 daysof hire (Walstrom Marine covers the cost of certification).
• Experience with 360-degree photography equipment and software preferred.
• Strong eye for composition, lighting, and visual storytelling.
• Keeneyefor detail andhigh-qualitystandards — catches things like dirt, water spots, or clutter before a boat is shot, not after.
• Proficiencywith photo/video editing software (e.g., Adobe Lightroom, Photoshop, Premiere Pro,CapCut, or similar).
• Basic graphic design skills in Canva and/or Adobe Creative Suite (Illustrator, InDesign) for producing listing sheets and signage.
• Highly organized, with strong attention to detail and consistency across a large volume of content.
• Willing and able to travelfrequentlybetween Walstrom Marine locations — this role requires regular travel as a core part of the job, not an occasional exception.
• Comfortable working outdoors in varying weather conditions.
• Valid driver's license and reliable transportation.
• Marine industry experience aplus butnotrequired— experience in an adjacent industry such as real estate, high-end retail, or automotive is also helpful.

Benefits

• year-round employment
• paid holidays
• 401K with a 5% company match
• vacation time
• health
• dental
• vision insurance
• Company-paid life insurance
• Company-paid short-term disability
• multiple voluntary plans
• Company branded gear including Helly Hansen, Carhartt, and more.

Schedule

• Monday – Friday 8am – 5pm, occasional weekend availability for events
• This is an in-person, on site position based out of any of our Northern Michigan Locations

We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, sexual orientation, and gender identity), national origin, age, disability, genetic information, veteran status, or any other status protected by federal, state, or local law.