Multimedia Account Executive - Myrtle Beach, SC

WFXB FOX 43; Myrtle Beach (SC); On-site; USD 40,000 - 60,000; Full time

Job summary

WFXB FOX 43 is looking for a Multimedia Account Executive in Myrtle Beach, SC, to generate sales revenue through effective techniques in both television advertising and digital marketing. The ideal candidate will build and manage client relationships, conduct needs analysis, prepare proposals, and optimize campaigns. Strong communication and negotiation skills, along with proficiency in MS Office, are essential. This role offers opportunities to meet new people and help businesses succeed in their marketing efforts.

Qualifications

• Proficient in MS Word, Excel, and PowerPoint.
• Outstanding communication skills, both written and verbal.
• Strong quantitative and negotiation skills.
• Business acumen related to new media and social media.
• Reliable transportation and valid driver's license.

Responsibilities

• Generate sales revenue for WFXB FOX and Bahakel Digital.
• Build and manage client relationships to define media strategy.
• Conduct prospecting and customer needs analysis.
• Prepare proposals and present them to clients.
• Optimize campaigns and monitor performance.
• Perform post-sale reporting and analysis.

Skills

MS Word

MS Excel

MS PowerPoint

Communication skills

Negotiation skills

Business acumen in media

Job description

Multimedia Account Executive – Myrtle Beach, SC

Is it important that you work with a team of top performers who love this industry and are passionate about keeping it fun, interesting and entertaining? WFXB FOX Myrtle Beach and BAHAKEL DIGITAL is looking for an enthusiastic television and digital marketing consultant to join our team.

In This Position, You Will

Generate sales revenue for WFXB FOX Myrtle Beach and BAHAKEL DIGITAL through effective sales techniques to meet goals for:

• Television Advertising – using all available traditional local products
• Digital Marketing – both station assets and 3rd party extension products
• New Business Development

Build and manage client relationships and help define media strategy and ROI goals. Establish relationships with clients and the community and manage accounts including small businesses, small to mid-sized advertising agencies and media companies through:

• Prospecting
• Discovery and customer needs analysis
• Proposal planning, coordination, creation and presentation
• Negotiation and sale closing
• Campaign optimization and pace monitoring
• Post-sale reporting, analysis and campaign renewal

Our Ideal Candidate

When you love what you do, it shows! When you love what you do, you want to be appreciated for your skills, feel valued and feel important. We’re looking for one business‑minded individual, with an entrepreneurial mindset for a career that gets you out of the office meeting with new people every day, a passion for building relationships and helping businesses succeed.

• Proficient in MS Word, Excel, and PowerPoint
• Outstanding communication skills, both written and verbal while working independently or as part of a smart, sophisticated and fun team.
• Strong quantitative and negotiation skills. Proven self‑starter and not afraid to cold call
• Business acumen related to new media, digital interactive initiatives and social media
• Professional appearance a must; reliable transportation, valid driver’s license and a satisfactory driving record

About Us

Bahakel Communications, Ltd. is a regional broadcaster and digital company in the southern United States. Bahakel Communications was founded in 1953 by Cy Bahakel and continues to be owned and operated by the Bahakel family today. We take pride in living out Cy’s legacy by being a service‑oriented company dedicated to helping our clients grow their business. Bahakel Digital is the digital agency arm of Bahakel Communications, a media company headquartered in Charlotte, NC with offices at the station locations in Columbia, SC; Myrtle Beach, SC; Montgomery, AL and Colorado Springs, CO.

Equal Opportunity Employment Statement

WFXB FOX Myrtle Beach and BAHAKEL DIGITAL is an EOE Employer.