Multi-Location Retail Marketing Manager

Delavan Holdings; Delavan (WI); On-site; USD 85,000 - 115,000; Full time

Job summary

Kunes Auto & RV Group is seeking a Regional Performance Marketing Manager to own the day-to-day performance of digital and retail marketing across a portfolio of dealership locations. This role focuses on paid media, lead generation, analytics, and local retail execution to drive ROI.

You will partner with General Managers, sales and service leaders, and central marketing teams to translate regional strategy into measurable store-level results.

Qualifications

• 3+ years in performance, retail marketing or paid media.
• Experience with Google Ads, paid social and display campaigns.
• Strong ability to analyze KPIs and translate into actions.
• Experience managing meaningful marketing budgets.
• Strong Excel, reporting and dashboard skills.
• Able to work with operational leaders and explain marketing performance.

Responsibilities

• Monitor paid search, paid social, display, retargeting, and local digital campaigns.
• Evaluate campaign performance and adjust spend, targeting, messaging or channel mix.
• Provide recommendations to optimize investments with centralized teams.
• Track KPIs including website traffic, lead volume, conversion rates, and ROI.
• Manage regional budgets and reallocate spend to high-performing channels.
• Deliver regular marketing-performance reviews to store leadership.
• Coordinate multi-location campaigns and deadlines.

Skills

Performance marketing

Google Ads

Paid social

Display ads

KPIs analysis

Budget management

Excel reporting

CRM platforms

Tools

CRM platforms

Job description

Kunes Auto & RV Group is seeking a Regional Performance Marketing Manager to own the day-to-day performance of digital and retail marketing across a portfolio of dealership locations. This role focuses on paid media, lead generation, analytics, and local retail execution to drive ROI.

You will partner with General Managers, sales and service leaders, and central marketing teams to translate regional strategy into measurable store-level results.