Mid-Market Sales Manager: Growth & Equity

Meta; Chicago (IL); On-site; USD 182,000 - 262,000; Full time

Job summary

Meta is seeking an experienced Sales Manager to lead a team of account managers focused on growing mid-market CPG and Ecommerce advertisers across Meta's apps and services. You will coach the team to develop consultative strategies and deliver measurable outcomes for brands navigating digital commerce and performance marketing.

In this role, you will shape go-to-market plans, foster client relationships, and drive revenue growth while building scalable processes and a strong team culture in a

Qualifications

• 10+ years of experience in digital advertising sales, account management, or a related client-facing role.
• Experience managing or developing teams in an advertising sales or account management organization in a high-volume, fast-paced environment.
• Experience building scalable systems and repeatable frameworks to drive team efficiency and consistency.
• Experience working with CPG or Ecommerce advertisers on performance marketing, brand campaigns, or digital commerce strategies.
• Experience using data and advertising metrics to drive client strategy and team decision-making (e.g., attribution, incrementality, ROAS).
• Experience collaborating cross-functionally with product, marketing, and operations to develop go-to-market strategies.

Responsibilities

• Lead and develop a team of account managers responsible for growing a portfolio of mid-market CPG and Ecommerce advertisers on Meta's advertising platform.
• Define and execute a strategic vision for the mid-market CPG and Ecommerce segment, identifying growth opportunities and setting team priorities aligned to revenue goals.
• Coach account managers on consultative selling techniques, campaign optimization strategies, and stakeholder management across internal partners and external clients.
• Partner with cross-functional teams including marketing, product, measurement, and operations to deliver integrated solutions that address CPG and Ecommerce client needs.
• Analyze team and portfolio performance data to identify trends, surface insights, and adjust go-to-market strategies for the CPG and Ecommerce vertical.
• Represent the mid-market CPG and Ecommerce segment in cross-functional planning discussions, contributing to product feedback loops and vertical-specific initiatives.
• Develop and maintain relationships with key mid-market clients and agency partners to support account growth and retention.
• Drive operational excellence across the team by establishing scalable systems, repeatable frameworks, and structured processes for pipeline management, forecasting, and account planning.
• Filter and prioritize organizational communications to maintain team focus, translating business changes into clear and actionable guidance.
• Build and sustain team culture and cohesion across a distributed team, fostering connection through in-person engagement and deliberate team-building efforts.
• Recruit, onboard, and retain account management talent, building a high-performing team culture grounded in accountability and client impact.

Skills

Team leadership

Account management

Digital advertising

CPG & Ecommerce

Coaching

Job description

Meta is seeking an experienced Sales Manager to lead a team of account managers focused on growing mid-market CPG and Ecommerce advertisers across Meta's apps and services. You will coach the team to develop consultative strategies and deliver measurable outcomes for brands navigating digital commerce and performance marketing.

In this role, you will shape go-to-market plans, foster client relationships, and drive revenue growth while building scalable processes and a strong team culture in a