Membership Growth & Experience Leader

GYMGUYZ North Columbus; Danville (VA); On-site; USD 52,000 - 72,000; Full time

Benefits offered by this job

Performance-based pay

Career growth

Leadership development

Job summary

Workout Anytime in Virginia is seeking an Assistant General Manager to support the General Manager in leading club operations, sales performance, and member experience. This role focuses on driving membership growth through direct sales, coaching the team, and upholding brand standards.

You will recruit and develop staff, manage daily operations, monitor KPIs, and ensure exceptional service. The position requires flexibility to work mornings, evenings, weekends, and holidays.

Qualifications

• Minimum of 2 years of leadership experience in fitness, retail, hospitality, or another sales-driven environment.
• Proven ability to achieve sales goals and lead high-performing teams.
• Strong leadership, communication, and coaching skills.
• Excellent organizational and problem-solving abilities.
• Ability to multitask and thrive in a fast-paced environment.
• Flexible schedule, including mornings, evenings, weekends, and holidays.

Responsibilities

• Lead daily membership sales efforts through prospecting, tours, referrals, and community outreach.
• Execute daily sales activities, including outbound lead calls, follow-up, appointment setting, and membership sales.
• Generate point-of-sale referrals and promote Success Sessions.
• Support personal training revenue growth through quality member onboarding.
• Monitor daily, weekly, and monthly sales performance and implement action plans to achieve club goals.
• Assist with recruiting, interviewing, onboarding, and training new team members.
• Coach Sales Associates and Member Experience Experts on sales performance and member service.
• Hold team members accountable to company standards and KPIs.
• Foster a positive, high-performance culture built on accountability, teamwork, and continuous improvement.
• Support employee development through regular coaching and feedback.
• Ensure the club remains clean, organized, fully operational, and aligned with brand standards.
• Assist with inventory management, club maintenance, and operational checklists.
• Deliver outstanding customer service while proactively resolving member concerns.
• Ensure compliance with all company policies, procedures, and operational standards.
• Support opening and closing procedures and maintain a safe environment for members and staff.
• Support labor scheduling and payroll management to maximize productivity.
• Monitor club expenses and assist with managing operational budgets.
• Analyze club reports and performance metrics to identify opportunities for improvement.
• Drive membership retention through exceptional service and proactive member engagement.
• Assist the General Manager in achieving club profitability and financial goals.
• Communicate promotions, operational updates, and company initiatives effectively.
• Partner with the General Manager to execute strategic initiatives and improve club performance.
• Ensure consistent execution of company standards across all operational areas.

Skills

Leadership experience

Sales leadership

Communication

Coaching

Organizational skills

Problem-solving

Multitasking

Flexible schedule

Job description

Workout Anytime in Virginia is seeking an Assistant General Manager to support the General Manager in leading club operations, sales performance, and member experience. This role focuses on driving membership growth through direct sales, coaching the team, and upholding brand standards.

You will recruit and develop staff, manage daily operations, monitor KPIs, and ensure exceptional service. The position requires flexibility to work mornings, evenings, weekends, and holidays.